優(yōu)秀的營(yíng)銷計(jì)劃書模板marketingplantemplate-wenkub
2023-05-25 00:22:03 本頁(yè)面
【正文】 is person?) ? Where do they live/work/operate? ? Define any distinct market/sector groups? ? What is this market/sector looking for? ? What are their basic needs? ? What stimulates their decision? (Cost? Quality? Environment? staff?) ? Who are their reference groups? (What other influences are there?) Market information ? What is the market/sector size? (nature and extent of demand) ? Who are your identified petitors (alternative providers)? How are they better/worse/different? ? What is our market share and the share for each participant? Is market share relevant? (Please include rationale) ? What are past and predicted trends in market? 3 Industry information (Describe any factors relating to the course area/ industry)
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