【正文】 ......8 主要技術(shù)經(jīng)濟(jì)指標(biāo) ..............................................................................................................9 項(xiàng)目投入總資金及效益情況 .............................................................................................9 二．投資資源分析與評(píng)價(jià) .............................................................. 10 成都市社會(huì)經(jīng)濟(jì)發(fā)展評(píng)價(jià) .................................... 10 天府新城區(qū)域投資評(píng)價(jià) ...................................... 15 項(xiàng)目位置選擇 .............................................. 19 地點(diǎn)與地理位置 ................................................................................................................ 19 地塊開發(fā)條件 .................................................................................................................... 20 項(xiàng)目開發(fā)環(huán)境影響評(píng)價(jià) ...................................... 22 三．項(xiàng)目相關(guān)市場(chǎng)分析 .................................................................. 24 成都觀演建筑市場(chǎng)分 析 ..................................... 24 酒店市場(chǎng)分析 .............................................. 25 成都市星級(jí)酒店整體概況 ............................................................................................... 25 成都市星級(jí)酒店的分布狀況 ........................................................................................... 26 成都市高星級(jí)酒店市場(chǎng)供需分析 .................................................................................. 28 成都市高星級(jí)酒店市場(chǎng)未來(lái)發(fā)展趨勢(shì)分析 .................................................................. 34 天府新城區(qū)域酒店市場(chǎng)分析 ........................................................................................... 34 “大魔方”項(xiàng)目可行性研究報(bào)告 4 寫字樓市場(chǎng)分析 ............................................ 39 成都市寫字樓市場(chǎng)成熟度分析 ....................................................................................... 39 天府新城寫字樓市場(chǎng)研究 ............................................................................................... 41 休閑娛樂市場(chǎng)分析 .......................................... 49 成都休閑娛樂市場(chǎng)整體狀況 ........................................................................................... 49 成都市電影院市場(chǎng)發(fā)展特征分析 .................................................................................. 50 成都市夜總會(huì)及酒吧市場(chǎng)分析 ....................................................................................... 57 成都市電玩業(yè)市場(chǎng)分析 ................................................................................................... 66 城南區(qū)域休閑娛樂市場(chǎng)分析 ........................................................................................... 72 商業(yè)市場(chǎng)分析 .............................................. 77 成都商業(yè)格局分析 ........................................................................................................... 78 成都市商圈發(fā)展趨勢(shì) ....................................................................................................... 83 天府新城商圈發(fā)展?fàn)顩r ................................................................................................... 83 天府新城商業(yè)規(guī)劃前景分析 ........................................................................................... 84 天府新城商圈商業(yè)供應(yīng)特征分析 .................................................................................. 85 天府新城商圈商業(yè)需求特征分析 ................................................................................. 87 項(xiàng)目區(qū)域商圈分析 ........................................................................................................... 89 住宅市場(chǎng)分析 .............................................. 92 成都住宅市場(chǎng)整體供需分析 ........................................................................................... 92 天府新城住宅供應(yīng)分析 ................................................................................................... 95 天府新城住宅需求分析 ................................................................................................... 96 天府新城住宅客群分析 ................................................................................................... 97 天府新城住宅市場(chǎng)前景分析 ........................................................................................... 98 四 . 項(xiàng)目市場(chǎng)競(jìng)爭(zhēng)力分析 ............................................................... 99 項(xiàng)目各物業(yè)市場(chǎng)競(jìng)爭(zhēng)力分析 ................................. 99 項(xiàng)目觀演建筑競(jìng)爭(zhēng)力分析 .............................................................................................. 99 項(xiàng)目酒店市場(chǎng)競(jìng)爭(zhēng)力分析 .............................................................................................. 99 項(xiàng)目寫字樓市場(chǎng)競(jìng)爭(zhēng)力分析 ........................................................................................ 102 項(xiàng)目休閑娛樂市場(chǎng)競(jìng)爭(zhēng)力分析 .................................................................................... 104 項(xiàng)目商業(yè)市場(chǎng)競(jìng)爭(zhēng)力分析 ............................................................................................ 105 項(xiàng)目住宅市場(chǎng)競(jìng)爭(zhēng)力分析 ............................................................................................ 106 項(xiàng)目整體市場(chǎng)競(jìng)爭(zhēng)力分析 .................................. 108 “大魔方”項(xiàng)目可行性研究報(bào)告 5 五．項(xiàng)目概念規(guī)劃方案及與開發(fā)策略 .........................................111 項(xiàng)目主要功能板塊及規(guī)模 .................................. 111 概念規(guī)劃的設(shè)計(jì)依據(jù)及理念 ................................ 111 項(xiàng)目開發(fā)策略 ............................................ 119 六．項(xiàng)目財(cái)務(wù)評(píng)價(jià) ........................................................................120 總投資估算 .............................................. 120 投資估算依據(jù) ................................................................................................................. 120 投資估算 ......................................................................................................................... 121 項(xiàng)目投資付款進(jìn)度 ........................................................................................................ 124 項(xiàng)目收入估算 ............................................. 124 銷售進(jìn)度 ......................................................................................................................... 124 銷售價(jià)格 ......................................................................................................................... 125 銷售收入估算 ...................................