365度品牌(ppt29)-wenkub
2023-03-14 19:22:14 本頁面
【正文】 profit and share price 提升客戶的價值，通過市場份額、利潤和股價 ? Added future Client value by driving new opportunities 通過驅動新的機會增加客戶未來的價值 ? Allowed us to be well paid for using our creativity in the pursuit of this cause 讓我們有更好的回報 Why We Have Done It 為什么我們這樣做？ ? Created great ideas that move our brands ahead at each point of contact between the brand and its customers 在品牌和消費者的每個接觸點， 創(chuàng)造可以讓品牌前進的偉大 IDEA ? Selected the richest points of customer involvement on which to focus our efforts 選擇消費者投入度最高的接觸點， 讓我們將力量集中在那里 Thus 因此 ? Improved the relationship between clients and their customers 提升客戶和他們消費者之間的關系 ? Increased Client value in terms of market share, profit and share price 提升客戶的價值，通過市場份額、利潤和股價 ? Added future Client value by driving new opportunities 通過驅動新的機會增加客戶未來的價值 ? Allowed us to be well paid for using our creativity in the pursuit of this cause 讓我們有更好的回報 Was It Worth it? 它值得嗎？ Is there a 360 Degree Plus? ? Is there interplay between the elements? 在主要元素健是否有相互影響？ ? Are we intensifying the idea? IDEA有增強嗎？ ? Is it practical and affordable? 它實際嗎？負擔得起嗎？ ? Will it build the brand? 它是否會建立品牌？ If not start again Putting It All Together 將所有的東西放在一起 ? Draw a map to show how everything fits together 畫個圖看一下，每件事如何相互配合 ? Think how you can municate to your client in a pelling way 想一下， 如何與你的客戶溝通 Current Retrospective Cases 案例回顧 ? Amex Blue in Singapore ? A Mild in Indonesia ? IBM e business in China ? Left Bank Caf233。 in Taiwan ? Mild Seven In China ? Milo in Thailand ? Pond
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