白色簡潔ppt模板：傳統(tǒng)媒體如何更好的影響工作進程howu-wenkub
2023-02-11 12:29:30 本頁面
【正文】 ng technology simple …these are BT’s business drivers! 169。How using social media can support and make work processes more efficient Mark Morrell – BT Intra manager 169。 British Telemunications plc How are we using social media in BT? Key principles no anonymous posting say what you like … but you will be held accountable! BTpedia RSS powered news Podcasting Blogging Project wikis Examples: MyBT work building knowledge base building munities one source。 British Telemunications plc Guidelines for using social media in BT ? Anyone can use social media tools on the BT Intra ? Simple to use, no training needed ? Support global collaboration and share opinions, insights, experiences and perspectives often with strangers ? Content is managed and regulated by the user munity itself ? No anonymous postings ? Avoid unlawful and offensive postings ? You will be held accountable for what you say 169。 British Telemunications plc Overing internal barriers and resistance ? Start small ? Start cheap ? Work with IT partners ? Gain senior manager support ? Evaluate what inter social media tools work and why ? Make it as easy as possible to use ? Guidelines to cover risks and benefits ? Raise awareness ? Make it findable ? Gain people’s confidence that it is OK to use 169。 British Telemunications plc BT today RSS – you subscribe to your news 169。 British Telemunications plc BTpedia – wiki article example 169。 British Telemunications plc Summary You now: ? Understand better BT and its culture ? See how to get social media tools adopted in your anisation ? Draw up guidelines to minimise risks to, security, legal and brand ? Have an effective governance strategy
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