businessintelligencetrends商業(yè)智慧趨勢(shì)-wenkub
2022-08-12 17:53:01 本頁(yè)面
【正文】 eeded, including a realtime view of the corporate performance and its parts ? A survey by Thompson (2022) – Faster, more accurate reporting (81%) – Improved decision making (78%) – Improved customer service (56%) – Increased revenue (49%) Source: Turban et al. (2022), Decision Support and Business Intelligence Systems 28 Summary ? This course introduces the fundamental concepts and technology of business intelligence. It introduces a managerial approach to understanding business intelligence trends. ? Topics include – Introduction to Business Intelligence , – Management Decision Support System and Business Intelligence, – Business Performance Management, – Data Warehousing, – Data Mining for Business Intelligence, – Case Study of Data Mining, – Text and Web Mining, – Opinion Mining and Sentiment Analysis, – Business Intelligence Implementation and Trends. 29 Contact Information 戴敏育 博士 (MinYuh Day, .) 專(zhuān)任助理教授 淡江大學(xué) 資訊管理學(xué)系 電話(huà)： 0226215656 2347 傳真： 0226209737 研究室： i716 (覺(jué)生綜合大樓 ) 地址： 25137 新北市淡水區(qū)英專(zhuān)路 151號(hào) Email： 網(wǎng)址： 30 。 – business performance management (BPM) for monitoring and analyzing performance – a user interface (., dashboard) Source: Turban et al. (2022), Decision Support and Business Intelligence Systems 16 A HighLevel Architecture of BI Source: Turban et al. (2022), Decision Support and Business Intelligence Systems 17 Components in a BI Architecture ? The data warehouse is a large repository of wellanized historical data ? Business analytics are the tools that allow transformation of data into information and knowledge ? Business performance management (BPM) allows monitoring, measuring, and paring key performance indicators ? User interface (., dashboards) allows access and easy manipulation of other BI ponents Source: Turban et al. (2022), Decision Support and Business Intelligence Systems 18 A Conceptual Framework for DW D a t aS o u r c e sE R PL e g a c yP O SO t h e rO L T P / w E BE x t e r n a l d a t aS e l e c tT r a n s f o r mE x t r a c tI n t e g r a t eL o a dE T L P r o c e s sE n t e r p r i s eD a t a w a r e h o u s eM e t a d a t aR e p l i c a t i o nA P I / MiddlewareD a t a / t e x t m i n i n gC u s t o m b u i l ta p p l i c a t i o n sO L A P ,D a s h b o a r d ,W e bR o u t i n eB u s i n e s s
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