【正文】 1 / 40目 錄1． 項(xiàng)目建設(shè)背景 ..........................................................................................................................................52． 電子商務(wù)平臺(tái)建設(shè)方案概述 ....................................................................................................................53． 項(xiàng)目設(shè)計(jì)原則 ..........................................................................................................................................64． 總體設(shè)計(jì) ..................................................................................................................................................7 總體架構(gòu) ......................................................................................................................................................7 業(yè)務(wù)架構(gòu) ......................................................................................................................................................9 技術(shù)線路 ....................................................................................................................................................10 面向?qū)ο蟮姆治鲈O(shè)計(jì)方法 ................................................................................................................10 多層結(jié)構(gòu) ............................................................................................................................................105． 系統(tǒng)功能設(shè)計(jì) ........................................................................................................................................11 統(tǒng)一信息門戶 ............................................................................................................................................11 資料管理平臺(tái) ............................................................................................................................................11 資訊管理 ............................................................................................................................................11 商品管理 ............................................................................................................................................11 消費(fèi)者管理 ........................................................................................................................................12 收藏關(guān)注 ............................................................................................................................................12 交易帳戶管理 ....................................................................................................................................12 資金賬戶管理 ....................................................................................................................................12 網(wǎng)絡(luò)推廣平臺(tái) ............................................................................................................................................13 網(wǎng)購(gòu)興趣統(tǒng)計(jì) ....................................................................................................................................13 積分項(xiàng)目 ............................................................................................................................................17 網(wǎng)絡(luò)雜志 ............................................................................................................................................18 商品展示 ............................................................................................................................................19 在線推廣 ............................................................................................................................................21 定制信息通報(bào) ....................................................................................................................................222 / 40 廣告發(fā)布 ............................................................................................................................................22 信息咨詢平臺(tái) ............................................................................................................................................23 在線搜索 ............................................................................................................................................23 在線導(dǎo)購(gòu) ............................................................................................................................................23 呼叫中心語(yǔ)音咨詢 ............................................................................................................................25 評(píng)論平臺(tái) ....................................................................................................................................................25 評(píng)論管理 ............................................................................................................................................25 BBS 論壇 .................................................................................................................................................25 SNS 社區(qū) .................................................................................................................................................25 業(yè)務(wù)交易平臺(tái) ............................................................................................................................................25 訂購(gòu)報(bào)價(jià) ............................................................................................................................................25 支付結(jié)算 ............................................................................................................................................26 電子標(biāo)簽防偽系統(tǒng) ............................................................................................................................29 物流跟蹤 ...........................................................................................................