【正文】 ...............................................19　 定價策略 ...............................................................................................................19 公關策略 ...............................................................................................................19　 銷售方案 ..................................................................................................................20　 營銷模式 ..................................................................................................................20　 市場風險分析 .............................................................................................................20　 項目產品市場風險因素分析 ..................................................................................20　 防范和降低風險對策 ..............................................................................................20第六章　 建設方案 .................................................................................23　 建設任務和規(guī)模 .........................................................................................................23　 建設規(guī)劃和布局 .........................................................................................................23　 生產技術方案及工藝流程 .........................................................................................23　 工藝流程 ..................................................................................................................23　 加工技術要點 ..........................................................................................................24　 原料要求 ..................................................................................................................24　 產品外觀與質量要求 ..............................................................................................24　 項目建設標準和具體建設內容 .................................................................................25　 建設標準 ..................................................................................................................25　 具體建設內容 ..........................................................................................................26　 土建 .......................................................................................................................26　 設備 .......................................................................................................................26　 科技措施 ...............................................................................................................27　 其它 .......................................................................................................................27　 實施進度安排 .............................................................................................................28第七章 投資概算及資金來源 .............................................................29 投資概算依據(jù) ..............................................................................................................29 概算依據(jù) ..................................................................................................................29 項目概算計劃 ..........................................................................................................29 投資概算 ......................................................................................................................29 固定資產投資概算 ..................................................................................................29 土建工程投資 .......................................................................................................29 設備投資 ...............................................................................................................30 其它投資 ...............................................................................................................30 建設期利息 ...........................................................................................................30 流動資金概算 ..........................................................................................................30 資金來源 ......................................................................................................................30 申請農發(fā)產業(yè)化經營項目經費 ..............................................................................30 公司自籌資金 ..........................................................................................................30 銀行貸款資金 ..........................................................................................................30 資金的使用和管理 ......................................................................................................31 財政資金使用和管理 ..............................................................................................31 財政有償資金使用和管理 ...................................................................................31 財政無償資金使用和管理 ...................................................................................31 銀行貸款的使用管理及還款計劃 ..........................................................................31 自籌資金使用管理 ..................................................................................................31第八章 財務評價 .................................................................................33 財務評價依據(jù) ......................................................................................33 基礎數(shù)據(jù) ..................................................................................................................33 財務評價范圍 ..........................................................................................................33 產品銷售收入和銷售稅金及附加估算 ......................................................................33 各種產品的單位產量及價格、銷售收入估算 ......................................................33 銷售稅金及附加估算 ..............................................................................................34 總成本及經營成本 ...................................................................................................