【正文】 組員：孫越 胡圓 龐曉桐 劉軍1 / 35令目 錄摘要 ................................................................................................................................4 ....................................................................................................................4 ....................................................................................................................5 ....................................................................................................................6 ..............................................................................................................6 社區(qū) ............................................................................................................6 ....................................................................................................................7 ......................................................................................7 ......................................................................................................9 ...............................................................................................................9 .........................................................................................10 競爭對手分析 ....................................................................................................10 .........................................................................................10 .........................................................................................11 .........................................................................................12 .................................................................................12 .................................................................................132 / 35 競爭優(yōu)勢分析 ....................................................................................................13 ..............................................................................................................15 開發(fā)大學生旅游網站的可行性 ........................................................................15 SNS 社區(qū)服務的可行性 .........................................................................17 社區(qū)與傳統 BBS 相比 ......................................................................17 社區(qū)與傳統即時通信相比 ................................................................17 社區(qū)與視頻語音通信相比 ................................................................18 開發(fā) SNS+旅游網站的可行性 ........................................................................18 ..................................................................................................................19 ..................................................................................................................20 ........................................................................................................20 網站試運營期 ....................................................................................................20 .............................................................................................21 .............................................................................................22 ....................................................................................................22 .............................................................................................22 .............................................................................................22 ........................................................................................................23 ..............................................................................................24 .............................................................................................24 ........................................................................................................253 / 35 .............................................................................................25 .............................................................................................25 ....................................................................................................26 ..................................................................................................................26 ..................................................................................................................27 ................................................................................................................28 .........................................................................................................28 .........................................................................................................28 .........................................................................................................28 ................................................................................................29 ................................................................................................................29 ..........................................................................................................29 .........................................................................................................30附錄：大學生旅游情況調查表 ...........................