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新編劍橋商務英語(中級)module-9-展示頁

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【正文】 y like or think are particularly effective. 2 Students plete the article with the phrases. AG. Note that while this task is very similar to Part Two of the Reading Test, it is slightly more difficult because all seven phrases need to be put in the text, rather than only five. Also note that in the test the sentences are plete, whereas in this exercise AG are all parts of sentences (relative clauses).Answers1 B 2 G 3 E 4 C 5 A 6 F 7 DExtensionFor more vocabulary and reading practice, ask students to underline:1 any smell they may need bilingual dictionaries to check understanding of these smells2 examples of how panies have used these smells. 3 synonyms for the word smell. Answers1 Sugar and butter, vanilla and mandarin, white tea, lavender, cherry. 2 In stores to put customers in the mood for buying, attract customers to displays, make shoppers wait longer, visit a hotel ice cream shop, to creat the perception that the product is good, on mobile phone keypads and on billboards. 3 odour, scent, fragrance, aromaDiscussing brandingSpeaking 3 Students work alone to plete the three beginnings of sentences. Students then pare their views and continue discussing the article. Possible answersOne thing that interests me about this is that smell can have such an effect on humans. One thing that surprises me is that ScentAir39。s tied up with something at the moment. Can I help?Sorry, the battery on my mobile is about to run out. We39。m just looking his number up on the puter. I39。Module 9 Wordlist on hold displays odour subject linearoma distinguish a brand put throughsuit attachment quality assuranceturnover bear with someone fragrancescent unavailable inbox sloganurgent brand jingle smell voicbrand identity logo spam whiffcapitals luxury speech recognitionconsumers obsession technologyExpressionsAll of our operators are currently unavailable to answer your call. Can I call you back?Can I take your name, please?Can you bear with me a second?Could you connect me/put me through to...?Do you mind if we put the meeting back to Tuesday?Hold on a moment.I39。m just going to put you on hold. I39。m just putting you on hold for a moment.Let me call you back later. Let me read that back to you. One moment, please. Please hold. Sorry, he39。ll bring the schedule forward by a week. When would be convenient for you?When would suit you? Branding What39。s turnover has quadrupled as a result. 4 Put students into groups of three to discuss each of the five items. One person in each group should make notes on their decisions and which smells they will use. At the end, each group can report back to the class. Photocopiable activity See page 176.Relative clausesGrammarAsk students to read the information about relative clauses. They could also refer to the grammar summary on page 130 for more detailed information. 1 Students plete the sentences with the correct relative pronoun. These pronouns should be familiar to students at this level. Answers1 which 2 when 3 who 4 whose 5 why 6 whereExtensionWrite the following on the board and the relative pronouns in a jumbled list. Ask students to match the pronoun to what it refers to: (answers in brackets)person (who)thing/item (which)possession (whose)location (where)reason (why)time (when)2 The aim of this exercise is to draw student39。re a Swedish pany which has contr
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