【正文】 petitor can’t: a human touch.Following these tips won’t guarantee a small firm that it can pete successfully against a Web petitor, though. Your business may have a solid local following and a reputation for service and expertise, but you will find that it’s tough to pete with Web retailers who can entice（吸引） customers with lower prices, better selection, and 24hour availability.41. What is the passage mainly about? A. How to start a small business. B. Tips for a small pany to pete with webbased panies. C. The advantages of Webbased panies. D. Business and Internet.42. In the phrase “ongoing service and support” the word “ongoing” means ______. A. timely B. on the spot C. continuous D. excellent43. Which of the following should a small pany owner avoid? A. Providing the customer with more firsthand expertise on products or services. B. Making the customer feel it a pleasant experience to do business with you. C. Copying what the Web pany is doing. D. Developing a Web strategy that fits your own business.44. What does a Webbased firm lack? A. Onetoone marketing with customers. B. Availability of roundtheclock service. C. The broadest customers. D. A human touch.45. Which of the following statement is NOT true? A. In order to pete successfully with Web panies, small pany owners should add more value to their products or services. B. A small local pany should also make full use of the Internet. C. It is advisable for small panies to specialize in some business fields and offer personalized services to their customers. D. Small panies can easily beat Web panies if they follow the tips described in the passage.IV. Translation (English → Chinese) (1’10=10’)Directions: Each of the sentences is followed by 4 choices of suggested translations marked A，B，C and D．Make the best choice．46. American music is the story of the country, a reflection of a nation alive with change, filled with curiosity, and led by hope and excitement. A. 美國音樂就是這個國家的故事，反映出這個國家活躍變化，充滿好奇心，并被希望 和激情包圍。 ongoing service and support。re not convinced yet? Give it a try and see what happens.3 main idea of this article is _________. A. you can improve your speaking ability B. a poor speaker can never change C. always make a short speech D. it is hard to make a speech 37. Paragraph 2 implies that ________. A. many people are afraid of giving a speech B. many people are happy to give a speech C. many people do not prepare for a speech D. many people talk too long. 38. The phrase talk over their heads (Para. 3) means ________. A. speak too loudly B. look at the ceiling C. look down upon them D. use words and ideas that are too difficult39. 39. All of the following statements are true except that ___________. A. few people know how to make good speeches B. a lecturer does not need to organize his speech C. research is important in preparing a speech D. there are simple steps you can take to improve your speaking ability40. 40. The title for this passage may be _______. A. Do Not Make a Long Speech B. How to Give an Effective Speech C. How to show yourself in a Speech D. Try to Enjoy a SpeechTask 3If you’re a smallpany owner, how can you pete with Webbased firms? Start by studying your petition on the Web. Then figure out how you can improve service and add value for customers. Specifically, technology author Evan I. Schwartz suggests that to you：Add value The Web enables people to bee informed customers, providing them with a wealth of information about products and services. So small panies must go beyond providing basic information and services. You must give consumers something that Web services can’t: firsthand expertise on your product or service。ll see that you don39。t talk over their heads, and don39。m just not good at public speaking. I hope I never have to do that again. Cheer up! It doesn39。re terrified. You get nervous, you forget what you want to say, you stumble over words, you talk too long, and you bore your audience. Later you think, Thank goodness, it39。 the hat and umbrella in your hands told me that you were an Englishman. That’s why when I saw you I said to myself, ‘This must be Sir Arthur Conan Doyle.’” “Clever work, ve