【正文】 I do, however, have a confession (坦白). After moving to China I had moments when all the rice and Kung Pao Chicken became too much. I, too, have retreated to McDonald39。 you can39。t going straight to the big corporations.s coffee is a little more expensive, there39。) is much cooler than one who says let39。 In the UK, independent cafes and restaurants are making a eback on the fashion scene. Nowadays, a Londoner who says let39。s), a chain is where you are taken on your first date. Even at the age of 13, I knew to give the guy the let39。t stand hearing, I39。 Where I e from in the UK, however, chains are neither fashionable nor gourmet (美食的). Chains are where you go on New Year39。m rich enough to buy this overpriced coffee, but also, I39。 【點評】本題考點涉及細節(jié)理解和詞義猜測兩個題型的考查，是一篇社會現(xiàn)象類閱讀，考生需要準(zhǔn)確捕捉細節(jié)信息，并根據(jù)上下文進行推理，歸納，從而選出正確答案。根據(jù)倒數(shù)第二段中的“Chinese consumers love its flagship, highend phones because they have great cameras, cutting edge technology and cost less than the latest iPhones, according to analysts. ”可知中國消費者對華為的智能手機很滿意。故選C。 （3）考查詞義猜測。s chief financial officer was arrested in Canada in early December at the request of the United States. ”可知華為的首席財務(wù)官因美國的要求在加拿大被捕。 （2）考查細節(jié)理解。根據(jù)第二段中的The latest tension between the US and China raised the patriotism(愛國主義) in Chinese consumers, 可知中國消費者的愛國主義被喚起，華為在中國的銷售量大增。Because Chinese consumers are quite satisfied with Huawei smartphones.【答案】 （1）B（2）A（3）C（4）D 【解析】【分析】本文是一篇說明文，介紹了華為公司在手機市場日益縮小的中國仍然火爆的原因。s success is only limited within China mainland.C.Because Huawei has the largest smartphone market in the world.B.remained steady.（4）Why is Huawei39。reduced greatly to.C.s chief financial officer is unfair.（3）How do you understand the underlined word in the fifth paragraph? A.s chief financial officer.D.All Chinese panies showed their support to Huawei with their purchase.C.s chief financial officer was arrested in Canada due to the US39。s overall market for smartphones is getting bigger.（2）What can we conclude from the third paragraph? A.Because the government encourages people to buy Huawei devices.D.Because Chinese consumers39。Because the pany39。It also benefited from the troubles this year at ZTE (ZTCOF), a rival Chinese smartphone and telemunications equipment maker. ZTE was banned by the US government from buying vital American parts for months last year.（1）Why did Huawei39。s success in China, the world39。 s sales plunged almost 20%. s biggest smartphone maker by next year.Huawei39。 He pointed out that some Chinese panies encouraged employees to buy Huawei phones late last year. The moves were a gesture of support after the firm39。 s global campaign against the pany.s China sales rocketed more than 20% in the final quarter of 2018, and experts say that39。s devices(設(shè)備) is red hot even though the country39。 8．閱讀理解 故選C。根據(jù)最后一段中的It was a convenient option. In most cases, I would not have been able to eat at school if it weren39。故選B。 （3）考查細節(jié)理解。根據(jù)第二段中的“ The service appeals to parents because they think their children are less likely to toss out restaurant food than a packed lunch, Ms. Moses said. The schools appreciate that Moses handles the ordering, payment, pickup, and food distribution in the cafeteria. ”可知本段從父母以及學(xué)校兩個角度介紹了遞送的學(xué)校午餐的好處。故選A。根據(jù)第一段中的Parents select the lunches from an online order form that lists the day39。孩子們的午餐有了新的選擇，這要歸功于越來越多迎合學(xué)生口味的外賣服務(wù)。D.C.B.s attitude to the change of the school lunch? A. attention to study.D.It causes a potential danger to students.C.It39。An alternative to the school cafeteria.（3）What is Bernard Watson39。Advantages of the delivering school lunch.B.It mainly offers the featured dishes of a restaurant.（2）What does paragraph 2 mainly talk about? A.It is a nonprofit food program.C.t for the delivery option, he said. Having a restaurantquality sub also was much more enjoyable than cafeteria food.（1）What can we learn about Kiddos Catering? A. These types of deliveries pose an unnecessary security risk for students and staff, said Bernard Watson, director of munity relations for Gwinnett County Public Schools in Suwanee, Ga. In addition, our awardwinning school nutrition program provides students with a wide variety of tasty, nutritious meals onsite, so there is no need to order food from outside.That doesn39。Each day is a different restaurant with six to 10 menu options, she said. It offers so much choice to kids. The service appeals to parents because they think their children are less likely to toss out restaurant food than a packed lunch, Ms. Moses said. The schools appreciate that Moses handles the ordering, payment, pickup, and food distribution in the cafeteria. Schools really want to be in the business of educating kids, she said. They don39。s midday meal thanks to a growing number of delivery options catering to students. Kiddos Catering in Chicago adopts a method of providing restaurant meals to schools that contract with it. Owner Michelle Moses and her staff work with area restaurants to create a variety of kidfriendly choices and deliver the meals to the schools five days a week. Parents select the lunches from an online order form that lists the day39。 7．閱讀理解 故選A。而下文以Toyota Motor（該公司在今年早些時候的召回危機中采取了相對迅速和精心策劃的社交媒體應(yīng)對行動，包括在Twitter和Facebook等網(wǎng)站上直接與消費者互動，從而減輕了部分損失）為例，則展示了當(dāng)發(fā)生“劫持媒體”這種情況時，如果應(yīng)對迅速得當(dāng)，那么就可以減輕損失。s response may not be sufficiently quick or thoughtful, and the learning curve has been steep.”可知，如果發(fā)生（劫持媒體）這種情況，熱情的消費者會試圖說服他人抵制產(chǎn)品，從而使目標(biāo)公司的聲譽面臨風(fēng)險。 （3）考查推理判斷。由此可知，當(dāng)口碑媒體被某些人所劫持，轉(zhuǎn)化為劫持媒體的時候，就會影響企業(yè)，從而對企業(yè)營銷產(chǎn)生不利的影響。這種被劫持的媒體是口碑媒體的對立面：一項資產(chǎn)或活動成為消費者、其他利益相關(guān)者或?qū)δ硞€品牌或產(chǎn)品提出負面指控的活動人士的人質(zhì)。 （2）考查推理判斷。根據(jù)第一段中的“Consumers passionate about a product may create “earned” media by willingly promoting it to friends”可知，對產(chǎn)品充滿熱情的消費者可能會通過主動向朋友推銷產(chǎn)品來創(chuàng)造“口碑”媒體。taking advantage of hijacked media【答案】 （1）D（2）B