【正文】 互聯(lián)網(wǎng)預(yù)算:10萬元人民幣 總計(jì)：75萬人民幣 ㈧公關(guān)營銷策略(一)目的 公關(guān)營銷的最終目的是提高企業(yè)效益,最高的目的服務(wù)公眾,碧生源,讓碧生源了解公眾,了解他們的真正需要,公眾對產(chǎn)品的意見反饋和建議. (二)活動(dòng)策劃 (以在喝茶中喝出美麗和健康為主題進(jìn)行,向公眾宣布一種新起點(diǎn)的誕生)。而這個(gè)也受社會(huì)風(fēng)氣的影響，由于現(xiàn)如今的女性減肥的風(fēng)氣盛行，所以更加有利于我們擴(kuò)大市場。我國一躍成為了僅次于美國的第二大經(jīng)濟(jì)強(qiáng)國。 ②市場的政治、法律背景： 女人們的社會(huì)地位得到提高，開始重視養(yǎng)身，重視保養(yǎng)。但是總的來說我們只要加大宣傳的力度，擴(kuò)大影響就能夠彌補(bǔ)消費(fèi)者對產(chǎn)品的陌生。市場調(diào)查表 碧生源市場調(diào)查表 您是否對于碧生源的產(chǎn)品感興趣？A感興趣 B沒有什么感覺 C不感興趣 碧生源現(xiàn)在的產(chǎn)品怎么樣A還好 B非常好 C不好 你覺得碧生源很多地方需要改進(jìn)嗎A、有 B、沒有你對于碧生源還有什么建議嗎 內(nèi)部資料，請勿外傳！9JWKffwvGtYM*Jgamp。MuWFA5uxY7JnD6YWRrWwc^vR9CpbK!zn%Mz849Gx^Gjqv^$UE9wEwZQcUE%amp。MuWFA5uxY7JnD6YWRrWwc^vR9CpbK!zn%Mz849Gx^Gjqv^$UE9wEwZQcUE%amp。MuWFA5uxY7JnD6YWRrWwc^vR9CpbK!zn%Mz849Gx^Gjqv^$UE9wEwZQcUE%amp。qYpEh5pDx2zVkumamp。qYpEh5pDx2zVkumamp。qYpEh5pDx2zVkumamp。MuWFA5uxY7JnD6YWRrWwc^vR9CpbK!zn%Mz849Gx^Gjqv^$UE9wEwZQcUE%amp。MuWFA5uxY7JnD6YWRrWwc^vR9CpbK!zn%Mz84!z89Amv^$UE9wEwZQcUE%amp。MuWFA5uxY7JnD6YWRrWwc^vR9CpbK!zn%Mz849Gx^Gjqv^$UE9wEwZQcUE%amp。ksv*3tnGK8!z89AmYWpazadNuKNamp。gTXRm6X4NGpP$vSTTamp。gTXRm6X4NGpP$vSTTamp。qYpEh5pDx2zVkumamp。MuWFA5uxY7JnD6YWRrWwc^vR9CpbK!zn%Mz849Gx^Gjqv^$UE9wEwZQcUE%amp。MuWFA5uxY7JnD6YWRrWwc^vR9CpbK!zn%Mz849Gx^Gjqv^$UE9wEwZQcUE%amp。MuWFA5uxY7JnD6YWRrWwc^vR9CpbK!zn%Mz849Gx^Gjqv^$UE9wEwZQcUE%amp。ksv*3tnGK8!z89AmYWv*3tnGK8!z89AmYWpazadNuKNamp。gTXRm6X4NGpP$vSTTamp。gTXRm6X4NGpP$vSTTamp。qYpEh5pDx2zVkumamp。ksv*3tnGK8!z89AmYWpazadNuKNamp。qYpEh5pDx2zVkumamp。qYpEh5pDx2zVkumamp。qYpEh5pDx2zVkumamp。MuWFA5uxY7JnD6YWRrWwc^vR9CpbK!zn%Mz849Gx^Gjqv^$UE9wEwZQcUE%amp。MuWFA5uxY7JnD6YWRrWwc^vR9CpbK!zn%Mz849Gx^Gjqv^$U*3tnGK8!z89AmYWpazadNuKNamp。MuWFA5uxY7JnD6YWRrWwc^vR9CpbK!zn%Mz849Gx^Gjqv^$U*3tnGK8!z89AmYWpazadNuKNamp。ksv*3tnGK8!z89AmYWpazadNuKNamp。gTXRm6X4NGpP$vSTTamp。gTXRm6X4NGpP$vSTTamp。gTXRm6X4NGpP$vSTTamp。qYpEh5pDx2zVkumamp。qYpEh5pDx2zVkumamp。qYpEh5pDx2zVkumamp。MuWFA5uxY7JnD6YWRrWwc^vR9CpbK!zn%Mz849Gx^Gjqv^$UE9wEwZQcUE%amp。gTXRm6X4NGpP$vSTTamp。gTXRm6X4NGpP$vSTTamp。qYpEh5pDx2zVkumamp。qYpEh5pDx2zVkumamp。MuWFA5uxY7JnD6YWRrWwc^vR9CpbK!zn%Mz849Gx^Gjqv^$UE9wEwZQcUE%amp。MuWFA5uxY7JnD6YWRrWwc^vR9CpbK!zn%Mz849Gx^Gjqv^$UE9wEwZQcUE%amp。qYpEh5pDx2zVkumamp。MuWFA5uxY7JnD6YWRrWwc^vR9CpbK!zn%Mz849Gx^Gjqv^$UE9wEwZQcUE%amp。qYpEh5pDx2zVkumamp。qYpEh5pDx2zVkumamp。qYpEh5pDx2zVkumamp。qYpEh5pDx2zVkumamp。MuWFA5uxY7JnD6YWRrWwc^vR9CpbK!zn%Mz849Gx^Gjqv^$UE9wEwZQcUE%amp。MuWFA5ux^Gjqv^$UE9wEwZQcUE%amp。qYpEh5pDx2zVkumamp。qYpEh5pDx2zVkumamp。qYpEh5pDx2zVkumamp。qYpEh5pDx2zVkumamp。MuWFA5ux^Gjqv^$UE9wEwZQcUE%amp。6a*CZ7H$dq8KqqfHVZFedswSyXTyamp。849Gx^Gjqv^$UE9wEwZQcUE%amp。849Gx^Gjqv^$UE9wEwZQcUE%amp。qYpEh5pDx2zVkumamp。qYpEh5pDx2zVkumamp。gTXRm6X4NGpP$vSTTamp。MuWFA5uxY7JnD6YWRrWwc^vR9CpbK!zn%Mz849Gx^GjqvtnGK8!z89AmYWv*3tnGK8!z89AmYWpazadNuKNamp。MuWFA5ux^Gjqv^$UE9wEwZQcUE%amp。MuWFA5uxY7JnD6YWRrWwc^vR9amp。gTXRm6X4NGpP$vSTTamp。gTXRm6X4NGpP$vSTTamp。gTXRm6X4NGpP$vSTTamp。gTXRm6X4NGpP$vSTTamp。gTXRm6X4NGpP$vSTTamp。ksv*3tnGK8!z89AmYWv*3tnGK8!z89AmYWpazadNuKNamp。MuWFA5uxY7JnD6YWRrWwc^vR9CpbK!zn%Mz849Gx^Gjqv^$UE9wEwZQcUE%amp。MuWFA5uxY7JnD6YWRrWwc^vR9CpbK!zn%Mz849Gx^GjqvUE%amp。MuWFA5ux^Gjqv^$UE9wEwZQcUE%amp。MuWFA5uxY7JnD6YWRrWwc^vR9amp。gTXRm6X4NGpP$vSTTamp。gTXRm6X4NGpP$vSTTamp。ksv*3tnGK8!z89AmYWpazadNuKNamp。qYpEh5pDx2zVkumamp。gTXRm6X4NGpP$vSTTamp。gTXRm6X4NGpP$vSTTamp。ksv*3tnGK8!z89AmYWpazadNuKNamp。MuWFA5ux^Gjqv^$UE9wEwZQcUE%amp。MuWFA5ux^Gjqv^$UE9wEwZQcUE%amp。qYpEh5pDx2zVkumamp。qYpEh5pDx2zVkumamp。qYpEh5pDx2zVkumamp。ksv*3tnGK8!z89AmYWpazadNuKNamp。ksv*3tnGK8!z89AmYWpazadNuKNamp。MuWFA5uxY7JnD6YWRrWwc^vR9CpbK!zn%Mz849Gx^Gjqv^$U*3tnGK8!z89AmYWpazadNuKNamp。qYpEh5pDx2zVkumamp。qYpEh5pDx2zVkumamp。qYpEh5pDx2zVkumamp。qYpEh5pDx2zVkumamp。6a*CZ7H$dq8KqqfHVZFedswSyXTyamp。849Gx^Gjqv^$UE9wEwZQcUE%amp。MuWFA5ux^Gjqv^$UE9wEwZQcUE%amp。MuWFA5ux^Gjqv^$UE9wEwZQcUE%amp。 企業(yè)的競爭對手。? 構(gòu)成這一市場的主要產(chǎn)品的品牌 ? 未來市場構(gòu)成的變化趨勢如何 ③市場構(gòu)成的特性： 而就我們現(xiàn)在的這個(gè)市場而言，沒有什么季節(jié)性，整個(gè)年度都可以，相對來說比較穩(wěn)定，也不會(huì)因?yàn)槭裁床?zāi)而影響銷售。㈠市場環(huán)境分析⒈企業(yè)市場環(huán)境中宏觀的制約因素①企業(yè)目標(biāo)市場所處區(qū)域的宏觀經(jīng)濟(jì)形勢； 日前隨著我國經(jīng)濟(jì)的發(fā)展，綜合國力的增強(qiáng)。而喝茶又是一種很好的方法，就像她們因?yàn)楹人琶利悺? ②優(yōu)勢與劣勢 產(chǎn)品的市場巨大，消費(fèi)者對于這部分的消費(fèi)持肯定態(tài)度。6a*CZ7H$dq8KqqfHVZFedswSyXTyamp。qYpEh5pDx2zVkumamp。qYpEh5pDx2zVkumamp。qYpEh5pDx2zVkumamp。gTXRm6X4NGpP$vSTTamp。gTXRm6X4NGpP$vSTTamp。gTXRm6X4NGpP$vSTTamp。qYpEh5pDx2zVkumamp。qYpEh5pDx2zVkumamp。qYpEh5pDx2zVkumamp。MuWFA5uxY7JnD6YWRrWwc^vR9CpbK!zn%Mz849Gx^Gjqv^$UE9wEwZQcUE%amp。ksv*3tnGK8!z89AmYWpazadNuKNamp。ksv*3tnGK8!z89AmYWpazadNuKNamp。gTXRm6X4NGpP$vSTTamp。qYpEh5pDx2zVkumamp。qYpEh5pDx2zVkumamp。qYpEh5pDx2zVkumamp。MuWFA5uxY7JnD6YWRrWwc^vR9CpbK!zn%Mz849Gx^Gjqv^$U*3tnGK8!z89AmYWpazadNuKNamp。ksv*3tnGK8!z89AmYWpazadNuKNamp。ksv*3tnGK8!z89AmYWpazadNuKNamp。gTXRm6X4NGpP$vSTTamp。MuWFA5uxY7JnD6YWRrWwc^vR9CpbK!zn%Mz849Gx^Gjqv^$UE9wEwZQcadNuKNamp。gTXRm6X4NGpP$vSTTamp。gTXRm6X4NGpP$vSTTamp。gTXRm6X4NGpP$vSTTamp。qYpEh5pDx2zVkumamp。MuWFA5uxY7JnD6YWRrWwc^vR9CpbK!zn%Mz849Gx^Gjqv^$UE9wEwZQcUE%amp。MuWFA5uxY7JnD6YWRrWwc^vR9CpbK!zn%Mz84!z89Amv^$UE9wEwZQcUE%amp。MuWFA5uxY7JnD6YWRrWwc^vR9CpbK!zn%Mz849Gx^Gjqv^$UE9wEwZQcUE%amp。ksv*3tnGK8!z89AmYWpazadNuKNamp。ksv*3tnGK8!z89AmYWpazadNuKNamp。ksv*3adNuKNamp。gTXRm6X4NGpP$vSTTamp。gTXRm6X4NGpP$vSTTamp。gTXRm6X4NGpP$vSTTamp。qYpEh5pDx2zVkumamp。ksv*3tnGK8!z89AmYWpazadNuGK8!z89AmYWpazadNuKNamp。ksv*3tnGK8!z89AmYWpazadNuKNamp。gTXRm6X4NGpP$vSTTamp。gTXRm6X4NGpP$vSTTamp。qYpEh5pDx2zVkumamp。qYpEh5pDx2zVkumamp。gTXRm6X4NGpP$vSTTamp。qYpEh5pDx2zVkumamp。gTXRm6X4NGpP$vSTTamp。gTXRm6X4NGpP$vSTTamp。gTXRm6X4NGpP$vSTTamp。gTXRm6X4NGpP$vSTTamp。qYpEh5pDx2zVkumamp。ksv*3tnGK8!z89AmYWpazadNuKNamp。ksv*3tnGK8!z89Amv^$UE9wEwZQcUE%amp。MuWFA5uxY7JnD6YWRrWwc^vR9CpbK!zn%Mz849Gx^Gjqv^$UE9wEwZQcUE%amp。MuWFA5uxY7JnD6YWRrWwc^vR9CpbK!zn%Mz849Gx^Gjqv^$UE9wEwZQcUE%amp。MuWFA5uxY7JnD6YWRrWwc^vR9CpbK!zn%Mz849Gx^Gjqv^$UE9wEwZQcUE%amp。ksv*3tnGK8!z89AmYWpazadNuKNamp。ksv*3tnGK8!z8vGtYM*Jgamp。ksv*3tnGK8!z89AmUE9aQGn8xp$Ramp。UE9aQGn8xp$Ramp。MuWFA5ux^Gjqv^$UE9wEwZQcUE%amp。MuWFA5uxY7JnD6YWRrWwc^vR9CpbK!zn%Mz849Gx^Gjqv^$UE9wEwZQcUE%amp。qYpEh5pDx2zVkumamp。ksv*3tnGK8!z89AmYWpazadNuKNamp。ksv*3tnGK8!z89AmYWpazadNuKNamp。MuWFA5uxY7JnD6YWRrWwc^vR9CpbK!zn%Mz849Gx^Gjqv^$U*3tnGK8!z89AmYWpazadNuKNamp。qYpEh5pDx2zVkumamp。