【正文】 e Opportunities are Excellent ? US continues to renew “MFN” status for China ? Growing number of export licenses being granted ? Easier for you to travel to visit customers, and for them to visit you Competition’s Never been Greater ? Strong pressure from: – Competitors in Taiwan – Competitors outside Taiwan It’s Getting Even Tougher! ? Price ? Quality ? Standards ? Delivery lead times ? Reliability “ You’re fast or you’re fotten” Dolores Marcial, VPProcurement, Adaptec Inc (puter products importer) The Consumer is King And the King is more demanding –More variety –Better quality –Lower prices –More warranties and guarantees Consumer drives the supply chain ? Retailers’ demands on importers are the result of consumer demands on retailers ? Importers’ demands on exporters are the result of retailers’ demands on importers ? Exporters’ demands on manufacturers are the result of Importers demands on Exporters FACTORY/ OEM SUPPLIER/ EXPORTER BUYER/ IMPORTER RETAILER CONSUMER What is the Supply Chain? RETAIL STORE Goods Information FACTORY BUYER’S HEAD OFFICE WAREHOUSE SUPPLIER SHIPPER Supply Chain Management is not new... ? Buyers like WalMart have been investing in supply chain management with domestic suppliers for decades ? But it required a very large investment in money, people and time. Supply Chain Management is now available to everyone... Now we have: ? Cheap but powerful puters ? Cheap amp。 REORDERS Barcodes and scan amp。 the inter change everything ? Electronic merce tools are available to everyone ? Supply Chain Management means petitiveness ? Begin with the basics and expand as you learn When should you respond? “ Through the bination of puter work technology and international trade, we can promote China’s exports in the global marketplace…This implies more trade opportunities, fewer p