【正文】 。 A. 間接出口 B. 合作生產(chǎn) C. 契約經(jīng)營(yíng) D. 補(bǔ)償貿(mào)易 企業(yè)跨國(guó)經(jīng)營(yíng)的初級(jí)形式是 ( B )。 A. 采購(gòu) B. 供應(yīng) C. 倉(cāng)庫(kù)管理 D. 庫(kù)存管理 2某企業(yè) A 材料全年需用量為 50000 噸，該材料每次訂貨費(fèi)用為 2021 元，單位材料年平均儲(chǔ)存成費(fèi)用為 2元，該企業(yè)的經(jīng)濟(jì)訂購(gòu)批量是（ D ）。 A．資金來(lái)源 B．產(chǎn)品開(kāi)發(fā) C．運(yùn)用資金、決策行為 D．分配利潤(rùn) 、承擔(dān)風(fēng)險(xiǎn) （ B ）組織結(jié)構(gòu)形式適用于規(guī)模龐大，產(chǎn)品品種繁多，技術(shù)復(fù)雜的大型企業(yè)。 A. 綜合平衡法 B. PDCA循環(huán)法 C. 滾動(dòng)計(jì)劃法 D. 盈虧平衡法 1 ( B )是計(jì)劃工作的基本方法。 A. 潛在客戶(hù) B. ?？蛻?hù) C. 老客戶(hù) D. 忠誠(chéng)客戶(hù) 3商品周轉(zhuǎn)率是指（ D ）。 A . 差異性 B. 不可控性 C. 系統(tǒng)性 D. 動(dòng)態(tài)性 E. 可測(cè)性 按經(jīng)營(yíng)決策所處環(huán)境的可控程度 ,經(jīng)營(yíng)決策可分為 ( BDE )。 A. 維護(hù)企業(yè)利益 B. 挖掘關(guān)鍵客戶(hù) C. 留住現(xiàn)有客戶(hù) D. 維系潛在客戶(hù) E. 放棄回報(bào)低的客戶(hù) 2企業(yè)的銷(xiāo)售目標(biāo)應(yīng)包括 ( ABCE )。 ( ) 最常用的財(cái)務(wù)分析方法是各種財(cái)務(wù)比率分析。( ) 2訂購(gòu)成本是指為了在預(yù)定 地點(diǎn)獲得貨物的所有權(quán)而發(fā)生的成本。（ ）√ 3許可證貿(mào)易轉(zhuǎn)讓的是無(wú)形資產(chǎn)的所有權(quán)。（結(jié)果保留兩位小數(shù)） 單位：萬(wàn)元 產(chǎn)品 銷(xiāo)售額 邊際貢獻(xiàn) A 1000 450 B 1200 300 C 1500 300 D 1000 550 E 1600 800 (1) 45%Am ? , 25%Bm ? , 20%Cm ? , 55%Dm ? , 50%Em ? 產(chǎn)品 S ∑ S M ∑ M ∑ MF D 1000 1000 550 550 650 E 1600 2600 800 1350 150 A 1000 3600 450 1800 600 B 1200 4800 300 2100 900 C 1500 6300 300 2400 1200 (3) 0 0 ( 6 5 0 )1 0 0 0 2 3 0 050%S ??? ? ?(萬(wàn)元 ) （ 3） S0=2600150/50%=2300(萬(wàn)元 )（建議用這個(gè)方法計(jì)算） (4) 650 6 5 0 6 0 03 6 0 0 3 8 0 0 ( )25%S ?? ? ? 萬(wàn) 元 （ 4） S650=4800（ 900650） /25%=3800(萬(wàn)元 )（建議用這種方法計(jì)算） 決策樹(shù)方法 P6668 （ 1） 作圖 (要求規(guī)范 ) （ 2） 計(jì)算 1. 各方案期望值 = ∑ (各方案收益值 概率 經(jīng)營(yíng)期限 ) 2. 各方案凈收益值 = 期望值 — 投資額 （ 3） 決策選優(yōu) :取凈收益值最大方案為最優(yōu)方案 . 例 ,擬制定一個(gè)企業(yè)發(fā)展計(jì)劃 ,計(jì)劃包括三種可行性方案： 第一個(gè)方案：擴(kuò)建。s 72hour visafree policy has attracted wide attention from both Chinese and foreign experts and businessmen since it took effect on Sept 1 last year. The program permits citizens from 51 countries and regions including the United States, Australia, Canada and Japan who have valid vis as and flight tickets to a third country to spend three days in the city. The capital of Sichuan province is the first city in the western region of China to offer foreign tourists a threeday visa and the fourth nationwide to adopt the policy following Shanghai, Beijing and Guangzhou. Li Zhiyong, deputy dean of the touris m institute at Sichuan University, said the move contributes to a large increase in the number of overseas tourists and raises the city39。 smaller gyms used five players on a side, and the larger gyms allowed seven to nine. The team size became generally established as five in 1895, and, in 1897, this was made formal in the rules. The YMCA lost interest in supporting the game because 1020 basketball players monopolized a gymnasium previously used by many more in a variety of activities. YMCA membership dropped, and basketball enthusiasts played in local halls. This led to the building of basketball gymnasiums at schools and colleges and also to the formation of professional leagues. Although basketball was born in the United States, five of Naismith39。s professional leagues were attempted and failed, including the Women39。s bounce. Inside the covering or casing, a rubber bladder holds air. The ball must be inflated to a pressure sufficient to make it rebound to a height (measured to the top of the ball) of 4954 in ( m) when it is dropped on a solid wooden floor from a starting height of 6 ft ( m) measured from the bottom of the ball. The factory must test the balls, and the air pressure that makes the ball legal in keeping with the bounce test is stamped on the ball. During the intensity of high school and college tourneys and the professional playoffs, this inflated sphere mands considerable attention. Basketball is one of few sports with a known date of birth. On December 1, 1891, in Springfield, Massachusetts, James Naismith hung two halfbushel peach baskets at the opposite ends of a gymnasium and outlined 13 rules based on five principles to his students at the International Training School of the Young Men39。此間 每年的收益如下 ，產(chǎn)品銷(xiāo)路好可獲利 100萬(wàn)元；銷(xiāo)路一般可獲利 50萬(wàn)元；銷(xiāo)路差可獲利 20萬(wàn)元。 產(chǎn)品 銷(xiāo)售額（萬(wàn)元） 邊際貢獻(xiàn)率 A 2021 25% B 1000 30% C 3000 20% D 2021 45% E 1000 15% 解 : (1) MA= 500 MB = 300 MC = 600 MD = 900 ME =150 (2) 產(chǎn)品 m S ∑ S M ∑ M ∑ MF D 45% 2021 2021 900 900 600 B 30% 1000 3000 300 1200 300 A 25% 2021 5000 500 1700 200 C 20% 3000 8000 600 2300 800 E 15% 1000 9000 150 2450 950 (3) S0 = 3000 +（ 300） 247。 （ ）√ 3跨國(guó)經(jīng)營(yíng)就是指企業(yè)的涉外經(jīng)濟(jì)活動(dòng)。 ( ) 1市場(chǎng)試銷(xiāo)主要是面對(duì)那些使用面較廣、市場(chǎng)生命周期較長(zhǎng)，以及市場(chǎng)容量較大的產(chǎn)品。（ ） 現(xiàn)代企業(yè)制度下企業(yè)最高權(quán)力機(jī)構(gòu)是董事會(huì)。 A. 集合性 B. 服務(wù)性 C. 相關(guān)性 D. 區(qū)域性 E. 生產(chǎn)性 1供應(yīng)物流的基本業(yè)務(wù)活動(dòng)包括（ BDE ）等。 A. 自然人企業(yè) B. 法人企業(yè) C. 單廠企業(yè) D. 多廠企業(yè) E. 大型企業(yè) 從生產(chǎn)力角度觀察， 企業(yè)主要有以下特征 ( ABCDE )。 A. 周轉(zhuǎn)庫(kù)存 B. 生產(chǎn)庫(kù)存 C. 保險(xiǎn)庫(kù)存 D. 季節(jié)性?xún)?chǔ)備 庫(kù)存 2某種零件加工批量 N=15，加工工序 m=5，其每 道工序單件加工時(shí)間依次為 1t =12分鐘， 2t =9分鐘， 3t =30分鐘，4t =20分鐘， 5t =15分鐘。 A. 總成本領(lǐng)先 B. 差異化 C. 集中 D. 混合 ( C )目標(biāo)是戰(zhàn)略目標(biāo)的具體化。 A. 短期 B. 競(jìng)爭(zhēng) C. 戰(zhàn)術(shù) D. 利潤(rùn) 以經(jīng)營(yíng) 決策事件發(fā)生的頻率來(lái)劃分決策，新產(chǎn)品開(kāi)發(fā)決策屬于下列哪一種？（ B ） A. 程序化決策 B. 非程序化決策 C. 管理決策 D. 業(yè)務(wù)決策 某公司生產(chǎn)某產(chǎn)品的固定成本為 50萬(wàn)元，單位可變成本為 40元，產(chǎn)品單價(jià)為 80元，若企業(yè)目標(biāo)利潤(rùn)為 30 萬(wàn)元，企業(yè)應(yīng)完成的保本銷(xiāo)售量是（ A ）。那么采用平行移動(dòng)的加工方式需要（ D ）分鐘？ A. 1029 B. 508 C. 548 D. 506 2