【正文】 由于“人性化”設(shè)計(jì)的涵蓋面較為廣泛深刻，而本文只是在較淺薄地討論了包裝設(shè)計(jì)的三大方面，沒(méi)有探討深層次去理解和分析“人性化”設(shè)計(jì)。只有按照國(guó)際標(biāo)準(zhǔn)的綠色,發(fā)展綠色包裝,包裝產(chǎn)品,以滿足我們的環(huán)保標(biāo)準(zhǔn),順利地進(jìn)入發(fā)達(dá)國(guó)家以實(shí)現(xiàn)避免綠色貿(mào)易壁壘。例如,利用其優(yōu)美的風(fēng)景照片，使得消費(fèi)者購(gòu)買和使用有一個(gè)愉快的感覺(jué),但也能提高他們的環(huán)境意識(shí)。節(jié)儉和作為一種美德,受到了市場(chǎng)的價(jià)值,是不容低估的。包裝材料的均勻性。它能夠快速分解成自然低水平的環(huán)境污染和可回收的垃圾。設(shè)計(jì)理念、材料選用、生產(chǎn)工藝、產(chǎn)品性能、廢物處理及其他地區(qū)都在包裝行業(yè)綠色包裝設(shè)計(jì)的方向發(fā)展?，F(xiàn)在除了發(fā)展重復(fù)再用和再生或可降解的包裝材料以外，還有一種新興的包裝材料，把人性化演繹得淋漓盡致，它就是可食性包裝材料，可食性包裝材料以其原料豐富齊全，可以食用．對(duì)人體無(wú)害甚至有利，具有一定強(qiáng)度等特點(diǎn)，在近幾年來(lái)獲得了迅速發(fā)展。材料表面的光澤、色彩、肌理、透明度等都會(huì)產(chǎn)生不同的視覺(jué)質(zhì)感，從而形成材料的精細(xì)感、粗獷感、均勻感、工整感、光潔感、透明感、素雅感、華麗感和自然感。青年人包裝由于社會(huì)層次、文化層次和生活環(huán)境有著巨大的變化，有著巨大的差異，但一般來(lái)說(shuō)，現(xiàn)代青年人都趨向于個(gè)性化，善于表現(xiàn)自己，也會(huì)選擇不同的色相的色彩，視覺(jué)沖擊力更強(qiáng)，但會(huì)偏向于視覺(jué)效果在心理上的沖擊。色彩通過(guò)色相、明度、純度、冷暖、補(bǔ)色以及面積的綜合對(duì)比，表現(xiàn)出明確的個(gè)性和它們之間的相互關(guān)系，呈現(xiàn)出調(diào)和或不調(diào)和的色彩，使人產(chǎn)生不同的心理感受。人的精神世界是一個(gè)廣闊無(wú)邊的天地，人的心理和精神需求是豐富而永無(wú)止境的，包裝色彩必須有新穎的感覺(jué)，才能引起顧客的注意。為了使封口的開(kāi)啟簡(jiǎn)易，包裝袋可采取熱封口密封方式包裝，在熱封口處采用鋸齒切線結(jié)構(gòu)，消費(fèi)者通過(guò)鋸齒形成的小缺口輕松撕開(kāi)外包裝，也可采取拉鏈封口，例如有些兒童產(chǎn)品的包裝在盒的上部設(shè)計(jì)一條像拉鏈似的開(kāi)啟口或一個(gè)斷續(xù)的開(kāi)啟口，消費(fèi)者用手指輕輕一撕或一按就可打開(kāi)盒子。用充滿創(chuàng)意思維的造型結(jié)構(gòu)來(lái)展現(xiàn)現(xiàn)代包裝的美感，讓普通大眾也能有美的享受，這就是我們?cè)O(shè)計(jì)師應(yīng)該關(guān)注的問(wèn)題?？傊?，充分認(rèn)識(shí)到人性化包裝的重要性，發(fā)揮想象力設(shè)計(jì)出獨(dú)具特色的包裝，不僅留給人們耐人尋味的感覺(jué)，而且使產(chǎn)品更具市場(chǎng)競(jìng)爭(zhēng)力，對(duì)整個(gè)品牌甚至整個(gè)包裝市場(chǎng)都有重大的意義。本文旨在通過(guò)列舉目前國(guó)內(nèi)產(chǎn)品包裝所存在的問(wèn)題，歸納產(chǎn)品包裝人性化設(shè)計(jì)的原則，進(jìn)而提出產(chǎn)品包裝人性化設(shè)計(jì)的具體方式、方法。是否符合“人性化”這一設(shè)計(jì)理念，更成為人們對(duì)設(shè)計(jì)作品成功與否的重要評(píng)判標(biāo)準(zhǔn)。本文就是以“以人為本”為基礎(chǔ)，站在“人”的角度，以“人”為中心，更全面的去思考和討論“人性化”設(shè)計(jì)。同時(shí)，還應(yīng)以樸實(shí)、誠(chéng)懇和真實(shí)交流的“人性化”姿態(tài)引導(dǎo)人們消費(fèi)，服務(wù)于消費(fèi)，并在此過(guò)程中盡量充分地滿足人們的相關(guān)需求。再者，開(kāi)啟式的設(shè)計(jì)可以使兒童在開(kāi)啟處獲得對(duì)包裝物品的直觀感受，加強(qiáng)他們對(duì)產(chǎn)品本身的識(shí)別，從而促使他們對(duì)包裝本身感興趣。色彩作為一種設(shè)計(jì)符號(hào)、設(shè)計(jì)語(yǔ)言，它在包裝設(shè)計(jì)中起著重要的作用。、合理運(yùn)用色彩的對(duì)比色色彩的對(duì)比是兩種色彩之間，比較出明顯不同的色彩性質(zhì)。兒童包裝的主體色彩對(duì)比應(yīng)強(qiáng)烈，多為原色對(duì)比，盡量避免用低明度、低純度的色彩。所以，采用的薄膜本身必須嚴(yán)格檢測(cè)，所有指標(biāo)都應(yīng)符合成型品的衛(wèi)生標(biāo)準(zhǔn)才可使用。這就使我們認(rèn)識(shí)到，如果把視野和觀念局限于傳統(tǒng)觀念的模式，設(shè)計(jì)可能被社會(huì)所淘汰。隨著人們的生活水平提高包裝要求越來(lái)越高。首先,需要更多的使用可再生生物降解性和可循環(huán)利用包裝材料。根據(jù)綠色包裝設(shè)計(jì)的原則,一些專業(yè)人士在綠色包裝的設(shè)計(jì)制造等六個(gè)方面的意義:包裝設(shè)計(jì)師應(yīng)最大限度地利用綠色包裝材料和包裝材料的設(shè)計(jì)生活可以大大減少包裝廢棄物對(duì)環(huán)境的污染。綜上所述,綠色設(shè)計(jì)是這樣的一個(gè)設(shè)計(jì),那是產(chǎn)品的整個(gè)生命周期,注重產(chǎn)品屬性來(lái)考慮,并作為一個(gè)設(shè)計(jì)目標(biāo),同時(shí)滿足目標(biāo)環(huán),確保適當(dāng)?shù)漠a(chǎn)品功能、使用壽命和質(zhì)量。圖案色彩設(shè)計(jì)合理產(chǎn)品包裝設(shè)計(jì)和顏色會(huì)影響消費(fèi)者的看法。實(shí)施綠色包裝設(shè)計(jì)”是處理國(guó)際綠色貿(mào)易壁壘是一種重要的對(duì)策。結(jié)論：“人性化”是現(xiàn)代包裝的大趨勢(shì)設(shè)計(jì)隨著時(shí)代的進(jìn)步不斷更新，并隨著人類在不同階段對(duì)物質(zhì)、精神需求的不同而不斷變化。致謝經(jīng)過(guò)兩個(gè)月的努力，在老師和同學(xué)的幫助下，才使我能夠順利的完成這個(gè)課題的研究?？沙掷m(xù)發(fā)展的核心內(nèi)容是人與自然和諧發(fā)展、正確處理人與人之間的關(guān)系,需要的人到最高的智力水平和強(qiáng)烈的責(zé)任心規(guī)范自己的行為,營(yíng)造和諧的世界。在這個(gè)時(shí)代, 實(shí)施綠色包裝有著重要的意義。反對(duì)鋪張浪費(fèi)的運(yùn)動(dòng),適度消費(fèi)。需要復(fù)合材料結(jié)構(gòu)的包裝必須設(shè)計(jì)成可拆分結(jié)構(gòu),有利于回收拆除。解決食品包裝浪費(fèi)是包裝的一個(gè)重大課題。我們應(yīng)該改變從原材料選擇、工藝設(shè)備選擇、生產(chǎn)線、發(fā)展、流通銷售,以及廢物處置和利用的整個(gè)生命周期的生產(chǎn)技術(shù)。s living standards improve packaging requirements are getting higher and higher. Packaging is now required not only aesthetic, economic, practical, and the need to meet environmental protection requirements. At present, the world set off a Green Storm to protect the environment and conserving natural resources. The design concept, material selection, production technology, product performance, waste disposal and other areas of Packaging industry are all moving in the direction of Green Packaging. How to eliminate material products which directly and indirectly caused by environmental pollution problems in the design, production and consumption process, bee new challenges of packaging designers and related industries in the product packaging innovation and design petition in the market. How to apply to the modern sense of thrift among the packaging design is a new task. We should change from raw material selection, process equipment selection, production line, development, circulation sales, as well as waste disposal and utilization of the entire life cycle of the production technology. We must promote moderate packaging reduce resource waste and reduce packaging waste pollution of the environment. It will establish a new system of green packaging industry.The twentyfirst century is the century of environmental protection. Rapid economic development accelerate the destruction of the natural environment. With the improvement of living standards, a variety of packaging solid waste as people increase the demand for goods increased. To build resourcesaving harmonious society and achieve sustained, rapid, coordinated and healthy market economy development, packaging workers should have conservation awareness and simple packaging idea. To meet the functional requirements of packaging ,packaging works promote appropriate packaging to reduce waste of resources, reduce environmental pollution caused by packaging waste and achieve real green packaging and package for frugal fall sense of reality. At present, the world set off a Green Storm to protect the environment and conserving natural resources. Green packing requires reducing the cost of modity packing and the pollution degree of environment caused by discard. And taking the delightfulness and intellectuality of the packing under consideration as well.In order to achieve real green packaging, we need to change packaging materials, moderate visual expression and the concept of consumer guide. Firstly, requires more use of renewable biodegradable and recycled packaging materials. Designers should choose packaging materials targeted because of environmental concept. The main raw material of paper is a natural plant fiber. It will quickly broken down in nature result in low levels of environmental pollution and can be recycled. Therefore, the paper packaging material is used widely in material. Food packaging is the largest packaging industry, accounting for 70% of the packaging industry. To solve the problem of food packaging waste is packaging a major problem. People pay more attention to quality in the food choice because of consumption concept. Designers should be in accordance with the functional food packaging, environmental protection, and simple trend in the mainstream, select edible packaging materials and solve the conflict between environmental protection and food packaging. For example during the design of some food packaging, can be made into a kind of does not affect the flavor of edible food packaging films. The economical and clean of such materials should be vigorously promo