淺析我國企業(yè)網(wǎng)絡(luò)營銷的發(fā)展(完整版)
【正文】 and regulations relating to the issue, only to establish, improve and perfect the relevant laws and regulations, and severely punish offenders in order to guarantee the normal network marketing. Therefore, the country must be in the legislative and enforcement efforts, the market access system in the network, network transactions contract certification, implementation and pensation, antifraud, intellectual property protection, tax collection and management, advertisement control, transaction monitoring, as well as the harmful information network filter rules, etc., for network marketing the healthy and orderly and rapid development of norms to provide a fair legal environment. (4) train network marketing professionals. In the era of knowledge economy, as a result of information technology and network triggered a series of mercial revolution now in full swing, network marketing requires new ideas and new information on the knowledge structure of the pound talents, they are the backbone of the implementation of network marketing. Network Marketing demanding of talent, a qualified personnel not only need to understand puters, the Internet, but also proficient in finance, trade, material management, and to these areas very well together. Must make full use of a variety of ways and means to foster the introduction and the rational use of a good number of highquality, reasonably level, professional counterparts in the network, puter and business management professionals for the development of enterprise network marketing to provide qualified personnel to protect .agreement, notify users of the change in an efficient way, and tell them the reasons for and content of the change. 4. Regularizing online auction behaviors. We shall regularize the business acts of online sellers and trading platform providers, and guide traders to abide by the Auction Law and other related laws and regulations, to accurately, clearly and pletely present articles to be auctioned and to work out fair and reasonable online auction rules. 5. Regularizing emerce aftersale services. We shall guide emerce enterprises to establish aftersale service systems and systems for exchanging and returning goods, constantly perfect them, publicize them and conduct in strict accordance with them. We shall prevent and stop enterprises’ acts of shuffling aftersale responsibility, delaying the exchange of goods and refusing to accept returned goods so as to safeguard the legitimate rights and interests of online shoppers. Network marketing business marketing activities are an important part of traditional marketing are continuous development and improve the product, network marketing is i
外語相關(guān)推薦
鄂ICP備17016276號-1