【正文】 , Appendix Q from PBS SG white paper (“Funding for PBS NPS Programming by Funder Category”) $ Billion $450 Million 2023 Local Station Economy 2023 National Program Funding Prospects for future revenue growth % per year* % per year** Historical growth in revenues (19902023) Current size Decline in real terms due to falling member revenues A system decision % per year Flat to very slowly growing (1% above inflation) 2023 Station Assessment $107 M 3 Total PTV system revenue,* 1990 and 2023 $ Millions University Inkind Corporate and foundation giving Unrelated business State and local funding Federal funding** Member giving * Excludes capital funding for digital upgrade, additional capital fundraising, endowment, and interest ** Federal agency grants for 2023 are estimated (assumed 5% growth over 2023) Source: AFR。 interviews Station costcutting scenario: 15% revenue loss Acquisition scheduling Prog. production General administrative $ million Underwriting Website 76 ? Reduce headcount by 26%, from 80 to 59 ? Cut local production budget by 40%, reducing annual locally produced hours from 109 to 65 ? Eliminate the Program Guide ? Maintain or slightly decrease investment in website and education 76 $ million Illustrative expense budget for an average medium/large munity station 100%= 9 CHALLENGES: CAPITAL INVESTMENTS MAY FURTHER REDUCE AVAILABLE FUNDING ? Only $800 million of the estimated $ billion goal has been raised Digital Conversion ? Plans are to replace current infrastructure by 2023 using CPB’s $177 million appropriation request Source: CPB。 2023/3/22023/3/2Thursday, March 2, 2023 雨中黃葉樹，燈下白頭人。 2023/3/22023/3/22023/3/22023/3/2 沒有失敗，只有暫時(shí)停止成功！。 2023/3/22023/3/2March 2, 2023 1空山新雨后，天氣晚來秋。 2023年 3月 2日星期四 2023/3/22023/3/22023/3/2 1最具挑戰(zhàn)性的挑戰(zhàn)莫過于提升自我。勝人者有力，自勝者強(qiáng)。 2023年 3月 2日星期四 2023/3/22023/3/22023/3/2 1楚塞三湘接，荊門九派通。 2023年 3月 2023/3/22023/3/22023/3/23/2/2023 1行動(dòng)出成果，工作出財(cái)富。 PBS NPS original broadcast and reup spending Growth Rate % Average investment $41M/year PTV investment $334M/ year PTV investment $450M/year Average = $183M/year 8:1 :1 13 CHALLENGES: INDEPENDENT COMMERCIAL BROADCAST STATIONS FACE SIMILAR PRESSURE AND ARE RESPONDING WITH SIMILAR SOLUTIONS – INCREASE SCALE AND IMPROVE PRACTICES ? Pressure on local news – the cash cow from: –Audience fragmentation –Greater petition ? Ratings for syndicated programming down while costs are up ? Decreases/elimination of work pensation ? Difficult ad market ? DTV mandates ? Threat from more OOs Industry Pressures ? Acquisition/consolidation to achieve scale –Program acquisition –Technology investment (. traffic operations, sales systems, graphics) –Shared services (. accounting, HR) ? Upgrade of sales practices and systems (. pricing) Industry Responses 14 OPTIONS: WE BEGAN THE PROCESS BY DEFINING A SET OF CRITERIA Criterion 1: Likely, large, and nearterm: represents $10M per year within 5 years, based on clear business case from pelling internal examples or relevant external benchmarks Criterion 2: Under PTV control: Achieving the opportunity did not rely solely on a “happy accident” outside of the system’s control Criterion 3: No major strategic issues: pursuing this would not require major consultation to reassess/reaffirm the strategy, mission, positioning of PTV 15 OPTIONS: A BROAD RANGE OF IDEAS WERE COLLECTED THAT WE BELIEVED MIGHT MEET THE CRITERIA Traditional Revenue Sources A. Membership Retention Major Gifts Costs of Membership B. Underwriting National Sales Unwired Network Sales Local C. Foundations D. Local Partnerships E. Federal Dollars Dept. of Education, NEA Spectrum Auction Tax on Inter Ancillary Sources A. Other Platforms Cable VOD Tivo Online B. Rights Mgt. Video/DVD Licensing Domestic Syndication International Sales Digital Television A. New Services Distance Education Datacasting Homeland Security ISP Workforce Training Government Services Nonprofit Services Member Subscriptions TV Multicast B. Federal Support B. Collaboration Master Control Commercial Partners Membership/Underwriting Sales C. Technology Interconnection Asset Management Master Control A. Third Party Funds National Programming Fund CoProduction B. Change Programming Mix C. Individual Programs Lower PerHour Cost Increase Repeats System Efficiencies Programming A. Improve Lower Performing Stations 16 OPTIONS: WE ANALYZED T