【正文】 heir respective products and services, and (ii) Advertisements Bartered by Compaq pursuant to Section . (jjj) . Advertiser shall mean an Advertiser for which the primary sales contact with respect to a given Advertising campaign is based in Advertiser39。s offices outside of the United States。Advertising Services Agreement DoubleClick Inc2 ADVERTISING SERVICES AGREEMENT This ADVERTISING SERVICES AGREEMENT (this Agreement), effective as of January 1, 1999 (the Effective Date), by and between DoubleClick Inc., a Delaware corporation (DoubleClick) and Compaq Computer Corporation, a Delaware corporation (together with its direct and indirect subsidiaries and affiliates, Compaq). WHEREAS, DoubleClick and Compaq are parties to that certain Procurement and Trafficking Agreement, dated December 19, 1996, between DoubleClick and Digital Equipment Corporation (Compaq39。 provided, however, that a Person shall be deemed a DoubleClick Competitor if it owns a division, business unit or similar entity that is primarily engaged in the business of third party online advertising sales and services. (z) DoubleClick Represented Pages shall mean any Pages for which DoubleClick may sell Advertising pursuant to the terms of this Agreement. (aa) DoubleClick Indemnitee shall have the meaning set forth in Section to this Agreement. (bb) Effective Date shall have the meaning set forth in the preamble to this Agreement. (cc) Existing Agreement shall have the meaning set forth in the recitals to this Agreement. (dd) Existing Orders shall have the meaning set forth in Section (e) to this Agreement. (ee) Home Page shall mean the Page initially presented to the User when accessing the primarily advertised Web Site URL. For the purposes of this Agreement, any Page that has the attributes of a Home Page shall be deemed to be the Home Page, even if it also has attributes of any of the following: a Search Results Page, Content Zone Page and/or Directory Page. (ff) HTML Modifications shall have the meaning set forth in Section to this Agreement. (gg) Impression shall mean each occurrence of Advertising on a Page resulting from a User accessing or visiting such Page. (hh) Indemnitee shall have the meaning set forth in Section to this Agreement. (ii) Indemnitor shall have the meaning set forth in Section to this Agreement. (jj) International Ads shall have the meaning set forth in Section (b) to this Agreement. (kk) Local Ads shall have the meaning set forth in Section (c) to this Agreement. 4 (ll) National Ads shall have the meaning set forth in Section (a) to this Agreement. (mm) Net Payable shall have the meaning set forth in Section of this Agreement (nn) Net Revenue shall mean (***) (oo) New Inventory shall have the meaning set forth in Section to this Agreement. (pp) New Inventory Addendum shall mean the addendum, to be signed by both Compaq and DoubleClick, that will confirm the New Inventory that will be subject to this Agreement and the specific arrangements for such New Inventory. (qq) New Web Site Area shall have the meaning set forth in Section to this Agreement. (rr) . Advertiser shall mean an Advertiser for which the primary sales contact with respect to a given Advertising campaign is based in Advertiser39。 file size for text 500 bytes or less。s request and for additional fees (as set forth in Article IV below). With respect to all Advertising sold by Compaq that is delivered through the DART Service, Compaq shall obtain all necessary rights, licenses, consents, waivers and permissions from Advertisers and others to allow DoubleClick to store and deliver Advertising and otherwise operate the DART Service on Compaq39。s use of the DART Service pursuant to this Agreement only (i) for DoubleClick39。s exclusive rights set forth above shall be subject to the following exceptions, provided that Compaq may only solicit and enter into the arrangements described in this Section through its own or its Permitted Designees efforts: (a) With respect to the International Ads, Compaq shall have the right to enter into BeyondtheBanner Arrangements with . Advertisers。s Ad Sales Service Obligations. (a) Use of Information. DoubleClick shall have the right to use for DoubleClick39。 and (ii) in Year 3, not to solicit any of the Year 3 Excluded Advertisers for the placement of Standard Ad Units on the Web Site. DoubleClick shall have the right to solicit, in Year 3, those Year 2 Excluded Advertisers that are not also Year 3 Excluded Advertisers. Rate Card. During the Term of this Agreement, Compaq, in consultation with DoubleClick, shall set the rate card for all Advertising sold by DoubleClick. The current rate card as of the Effective Date is attached hereto as Exhibit D. In addition, Compaq, in consultation with DoubleClick, shall set the minimum and maximum term for Advertiser Contracts and such other Advertising sales policies and parameters for sales of Advertising on the Web Site as Compaq may notify DoubleClick in writing from time to time, which policies and parameters shall include credit and collections policies applicable to Advertisers (collectively, the Sales Policies). Except as otherwise provided in this Agreement, the rate card and Sales Policies for Advertising to be sold by DoubleClick on behalf of Compaq must be 12 the same as those applied by Compaq to its own Advertising sales for the Web Site. The parties acknowledge that the credit policies included in the Sales Policies are not applicable to Advertising sales made by DoubleClick on Compaq39。 and (ii) a fourmonth and twelvemonth forecast of the Standard Ad Units scheduled to run on the Web Site. During the Term, DoubleClick agrees also to