全國高等教育電子商務(wù)英語自學(xué)考試-文庫吧在線文庫
【正文】 cess or failure of a startup. This whitepaper helps managers understand the characteristics that contribute to successful startups. (72) Importantly, this work also includes a valuable diagnostic survey that helps entrepreneurs quantify the strength of the business and identify problem areas.One thing is clear: There are a lot of ways for a new business to go out of business. (73) Loss of focus, an inability to fulfill customer orders or service, and a mismatch of top management with the corporate culture are but a few mon reasons that businesses fail. To increase the chances of success, managers need to consider four crucial inputs:Management / People: The single most vital ponent of any business, every startup needs a skilled management team that can execute the business plan, adapt to changing environments, and attract and retain valuable staff. Market Opportunity: To succeed, a venture requires a business model that is adaptable, scalable, defensible, and able to generate both revenue and profits. (74) In addition, management must recognize the pany’s market position and the potential of its ideas in the market.Funding: The ability of the venture to raise operating cash in order to establish profitability.Product and Service: This defines the demand for the product, including the degree to which it addresses customer needs and the ability to provide fulfillment and client service functions.(75) By keeping a close eye on these found areas — strong leadership and management, good people, a solid business plan, and a product that people want to purchase — businesses can position themselves to weather inevitable challenges.七、漢譯英 （本大題共5小題，每小題2分，共10分）用括號內(nèi)給出的詞，把下列漢語句子翻譯成英語。31. Which of the following statements is true?A. There is no difference between the flying fox and the ordinary bat in their size. B. There is no difference between the flying fox and the ordinary bat in their appearance. C. There is no difference between the flying fox and the ordinary bat in the kind of food they eat. D. There is no difference between the flying fox and the ordinary bat in the way they rest. foxes tend to ____.A. double their number every year B. fight and kill a lot of themselvesC. move from place to place constantly D. lose a lot of their young33. How do flying foxes care for their young?A. They only care for their own babies.B. They share the feeding of their young.C. They help when a baby bat is in danger.D. They often leave home and forget their young.Passage 2The impact of emerce is happening in phases. In its first phase (1994—1997), emerce was about presence: making sure that everybody had a Web site, meeting the demand that every pany, large or small, get out there and have at least something on the Internet. People weren’t quite sure why they were doing it, but they knew that they had to have an online presence.The second phase (1997—2000) of emerce was about transactions — buying and selling over digital media. The focus in th
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