【正文】 Gibney says. “For instance, if we’re talking about a client getting into the services business, I would expect to see some kind of framework around identifying what relevant services would be, and the different market and pany factors involved. I want the candidate to relate directly what the core issues are.” Michael K. Norris is an expert in consulting and consultant recruitment issues. He can be reached at michael. 10 / 10。t forget to e to some kind of conclusion as to what the pany should do. Consider presenting a decision rule that the imaginary organization could use to figure out what the best option is—., if revenues outstrip costs, then do x.Follow the LeaderMany firms use a group exercise in their second or subsequent rounds to see how well you work with others. If you’re assigned a role other than team leader, don’t fret. It doesn’t matter what your role is in the exercise—just do it well. If you and the team members are told to settle between yourselves who gets to do what, don’t fight over who gets to make the presentation or lead the group. Likewise, don’t play the shrinking violet. Remember, the recruiter is watching. Whatever you do, show confidence, not arrogance. A display of ego before John Flato at Cap Gemini Ernst amp。t have to be Sherlock Holmes to ace the cases in a consultingfirm interview. In fact, a little preparation can make solving them seem, well, elementary.Firms Are There to Help YouConsulting Industry GuideMay the Five Forces (Not) Be with YouSome recruiters are turned off when potential hires draw on a packaged analytical framework (such as the five forces) to solve a problem. Others, however, are impressed. To be on the safe side, if you use a framework, don’t stray too far from the issue. Eileen Coveney, vice president at . Consulting, warns candidates about the perils of frameworks: “When people depend too much on a preestablished framework, they may not be thinking deeply enough about the problem at hand. This may indicate that when presented with an actual client issue, they are not going to focus on the details and specifics of the client’s problem. Rather, they may be inclined to jump into easy and obvious solutions.” If you do use one, choose wisely. If the case is about a business that39。 for instance, if your preBschool experience is mostly in media and entertainment, ask your case buddy to ask you about steel production or medical device marketing. That said, do consider brushing up on the basics in several industries—for instance, know the product development cycle in pharmaceutical research, and understand current trends in technology. (For more information on various fields, check out our industry guides.) Although each case is different, with practice you will improve your analytical reasoning skills and solution method. Think Through the ProcessWhen it es to strategy or product marketing questions, the interviewer will often give you only the bare bones of a case a