mba必修課管理溝通英文版課件chapter1-免費(fèi)閱讀
【正文】 Contents in brief Part I understanding the foundations of business munication Part II applying the threestep writing process Part III writing letters, memos, , and other brief messages Part IV preparing reports and oral presentations Part V writing employment messages and interviewing for jobs Part I understanding the foundations of business munication ? Chapter 1 achieving success through effective business munication ? Chapter 2 municating in teams and mastering listening, nonverbal munication, and business etiquette skills ? Chapter 3 municating interculturally Part II applying the threestep writing process ? Chapter 4 planning business message ? Chapter 5 writing business messages ? Chapter 6 pleting business messages Part III writing letters, memos, , and other brief messages ? Chapter 7 writing routine messages ? Chapter 8 writing badnews messages ? Chapter 9 writing persuasive message Part IV preparing reports and oral presentations ? Chapter 10 planning business reports and proposals ? Chapter 11 writing business reports and proposals ? Chapter 12 pleting formal business reports and proposals ? Chapter 13 planning, writing, and pleting oral presentations Part V writing employment messages and interviewing for jobs ? Chapter 14 writing resumes and application letters ? Chapter 15 interviewing for employment and following up Chapter 1 achieving success through effective business munication ? Learning objectives: (1) Explain what effective munication is and highlight five characteristics of effective business messages (2) Discuss three developments in the workplace that are intensifying the need to municate effectively (3) Describe how anizations share information internally and externally (4) List eight ways the inter facilitates business munication (5) Define the six phases of the munication process (6) Identify and briefly discuss five types of munication barriers (7) Discuss four guidelines for overing munication barriers (8) Explain the attributes of ethical munication, and differentiate between an ethical dilemma and ethical lapse Communication, business, and you ? Communication is the process of sending and receiving messages. ? Communication is effective only when the message is understood and when it stimulates action or encourages a receiver to think in new ways. ? Only through effective munication can you anticipate problems, make decisions, coordinate work flow, supervise others, develop relationships, and promote products and services. Characteristics of effective business messages ? Provide practical information: ? Give facts rather than impressions ? Clarify and condense information ? State
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