chap1全球化和國際化-免費閱讀
【正文】 12 Course Description課程介紹 ?Credits: 2 （ 2學分） ?Hours Arrangement: 3 hours per week（周 3學） ?Course Prerequisite（前續(xù)課：） ? International Marketing國際商務營銷 ? International Trade Practice and Management國際貿易實務 ? International Commercial Law 國際商法 13 ?PROGRESSIVE ASSESSMENT（總評分） ? Coursework assignment (30%)平時占30% ? 90 minutes examination (70%)期末考試占 70% 14 Course setbook 15 Syllabus提綱 ?Week 2 Introduction to the Course and Chapter One : Globalization and International Linkages引言及第一章：全球化和國際化 ?Chapter 2 The Political, Legal, and Technological Environment政治、法律和技術環(huán)境 ?Week 3 Chapter 3 Ethics and Social Responsibility商業(yè)倫理和社會責任 16 ? Chapter 4 The Meanings and Dimensions of Culture文化的內涵與維度 ?Week 4 Chapter 5 Managing Across Cultures跨文化管理 ?Week 5 Chapter 6 Organizational Cultures and Diversity組織文化與多樣性 ?Week 6 Chapter 7 CrossCultural Communication and Negotiation跨文化溝通與談判 17 ?Week 7 Chapter 8 Strategy Formulation and Implementation戰(zhàn)略制定與實施 ?Week 8 Chapter 9 Entry Strategies and Organizational Structures進入戰(zhàn)略和組織結構 ?Week 9 Chapter 10 Managing Political Risk, Government Relations, and lliances管理政治風險、政府關系和聯盟 18 ?Week 10 Chapter 11 Management Decision and Control決策與控制 ?Week 11 Chapter 12 Motivation Across Cultures跨文化激勵 ? Chapter 13 Leadership Across Cultures跨文化領導 ? Week 12 Chapter 14 Human Resource Selection and Development Across Cultures跨文化人力資源選擇與開發(fā) ?Revision 、 examination復習考試 Globalization and International Linkages全球化和國際化 Chapter One McGrawHill/Irwin Copyright 169。 2022 by The McGrawHill Companies, Inc. All Rights Reserved. 110 Globalization and International Linkages全球化和國際化 ? The specific objectives of this chapter are to學習目標 1. ASSESS the implications of globalization for countries, industries, firms, and 國家、產業(yè)、公司和社區(qū)的影響 2. REVIEW the major trends in global and regional integration.分析全球化和區(qū)域一體化的趨勢 3. EXAMINE the changing balance of global economic power and trade and investment flows among 濟實力、貿易和投資流動的動態(tài)平衡 4. ANALYZE the major economic systems and recent developments among countries that reflect those 的發(fā)展戰(zhàn)略 111 International Management國際管理 ?International management involves國際管理包含 ?Applying management concepts and techniques in a multinational environment and應用管理的理念和技術于跨國經濟環(huán)境之中 ?Adapting management practices to different economic, political, and cultural 不同的經濟、政治和文化環(huán)境采取合適的管理實踐 ?Multinational corporation (MNC)跨國公司 ?Operations in more than one country多國運作業(yè)務 ?International sales國際市場銷售份額
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