【正文】 .......5七、成功要素 ..........................................................................................6九、目標市場 ..........................................................................................7第二章 市場分析 ............................................................................7一、國內先進地區(qū)鋼材市場 ..................................................................8二、XX 經濟發(fā) 展狀況 ..........................................................................10三、東北地區(qū)鋼鐵工業(yè)狀況 ................................................................11四．東北地區(qū)用鋼行業(yè)情況 ................................................................13五、XX 鋼材市 場現狀 ..........................................................................16（一）、市場經營現狀 ............................................................................16（二）、市場管理現狀 ............................................................................17六、項目市場調查 ................................................................................18七、市場調研小結 ................................................................................19第三章 項目優(yōu)勢 ............................................................................20鋼材交易中心建設項目建議書一 2一、地理位置優(yōu)勢 ................................................................................20二、基礎設施優(yōu)勢 ................................................................................21（一）交通運輸 .......................................................................................21（二）其他設施 .......................................................................................23三、項目區(qū)位優(yōu)勢 ................................................................................23四、物流優(yōu)勢 ........................................................................................25第四章 建設的必要性 ..................................................................26一、航運中心配套需要 ........................................................................26二、城市建設發(fā)展需要 ........................................................................26三、整合市場資源需要 ........................................................................26四、提高社會效益需要 ........................................................................27第五章 項目選址 ............................................................................28一、項目選址 ........................................................................................28二、地塊現狀 ........................................................................................29第六章項目定位 ..............................................................................29一、定位原則 ........................................................................................29二、定位依據 ........................................................................................29三、項目定位 ........................................................................................30第七章 項目規(guī)劃 ............................................................................31一、生產經營區(qū) ....................................................................................31二、生活服務區(qū) ....................................................................................32鋼材交易中心建設項目建議書一 3三、XX 鋼材交易中心整體架構 ..........................................................32四、開發(fā)策略 ........................................................................................33第八章 投資與效益 ........................................................................34一、項目投資估算 ................................................................................34二、項目效益估算 ................................................................................34第九章 組織結構 ............................................................................35一、組織設置原則 ................................................................................35二、組織結構設置 ................................................................................35三、部門職能設置 ................................................................................36第十章 項目結論與評價 ................................................................38一、環(huán)境評價 ........................................................................................39二、社會評價 ........................................................................................39三、綜合評價 ..........................................