【正文】 ...... 6 平臺(tái) .................................................................................................... 6 人才 .................................................................................................... 6 下游產(chǎn)業(yè) ............................................................................................ 7 全動(dòng)漫（交校間的活動(dòng)） ................................................................ 7 發(fā)展國內(nèi)外合作關(guān)系 ........................................................................ 7 本章小結(jié) ............................................................................................ 7 第 3 章 我國動(dòng)漫產(chǎn)業(yè)發(fā)展現(xiàn)狀 ................................................................ 8 政府大力支持的產(chǎn)業(yè)機(jī)制 ................................................................ 8 滯后的管理制度 ................................................................................ 8 產(chǎn)權(quán)保護(hù)不力 .................................................................................... 8 原畫師充足但動(dòng)畫師缺乏 ................................................................ 9 高校人才培養(yǎng)較早但不成體系 ........................................................ 9 產(chǎn)業(yè)鏈缺乏完整 ................................................................................ 9 漫畫產(chǎn)業(yè)發(fā)展薄弱 ...................................................................... 9 游戲產(chǎn)業(yè)發(fā)展突出 .................................................................... 10 本章小結(jié) ............................................................................................ 9 第 4 章 國外動(dòng)漫產(chǎn)業(yè)發(fā)展現(xiàn)狀 .............................................................. 11 引言 .................................................................................................. 11 美國動(dòng)漫產(chǎn)業(yè)發(fā)展現(xiàn)狀 .................................................................. 12 哈爾濱商業(yè)大學(xué)計(jì)算機(jī)系畢業(yè)論文IV 市場(chǎng)化的產(chǎn)業(yè)機(jī)制 .................................................................... 12 片廠制度為核心的管理制度 .................................................... 12 完善的產(chǎn)權(quán)保護(hù)制度 ................................................................ 12 托電腦技術(shù)提高動(dòng)畫質(zhì)量 ........................................................ 13 建立高校和企業(yè)的聯(lián)合人才培養(yǎng)機(jī)制 .................................... 13 以動(dòng)畫為核心的產(chǎn)業(yè)鏈 ............................................................ 13 日本動(dòng)漫產(chǎn)業(yè)發(fā)展現(xiàn)狀 .................................................................. 15 政府支持下的產(chǎn)業(yè)機(jī)制 ............................................................ 15 制作與營(yíng)銷分工協(xié)作的管理制度 ............................................ 16 完善的法律體系和管理機(jī)構(gòu)產(chǎn)權(quán)體系 .................................... 16 以 3D 制作技術(shù)豐富 2D 動(dòng)畫和無紙動(dòng)畫推廣 ...................... 16 多種渠道人才培養(yǎng) .................................................................... 17 完善的產(chǎn)業(yè)鏈 ........................................................................... 17 美國日本動(dòng)漫產(chǎn)業(yè)發(fā)展模式對(duì)我國動(dòng)漫產(chǎn)業(yè)發(fā)展的啟示 .......... 19 本章小結(jié) ............................................................................................................ 19 第 5 章 我國動(dòng)漫行業(yè)發(fā)展戰(zhàn)略與建議 ................................................... 20 完善產(chǎn)業(yè)機(jī)制 .................................................................................. 20 建立系統(tǒng)的管理制度 ...................................................................... 20 完善產(chǎn)權(quán)法律和產(chǎn)權(quán)保護(hù)機(jī)構(gòu) ...................................................... 20 提高電腦制作能力 .......................................................................... 21 從政府到民間多渠道人才培養(yǎng) ...................................................... 21 建立健全的產(chǎn)業(yè)鏈 .......................................................................... 22 創(chuàng)辦漫畫雜志培養(yǎng)漫畫原創(chuàng)人才 ........................................... 22 動(dòng)畫產(chǎn)業(yè)市場(chǎng)化運(yùn)作 ............................................................... 22 本章小結(jié) .............................................................................................................. 22 結(jié)論 ............................................................................................................ 25 參考文獻(xiàn) .................................................................................................... 26 致謝 ............................................................................................................ 27 第 1 章 緒論 1 第 1 章 緒論中國動(dòng)畫的發(fā)展，除了在 2O 世紀(jì) 5O 年代末到 6O 年代中期和 7O 年代末到80 年代中期是經(jīng)歷了兩個(gè)發(fā)展高潮，并推出在國際上有重要影響的《小蝌蚪找媽媽》 （1960） 、 《大鬧天宮》上下集（1961964）等動(dòng)畫片，為中國動(dòng)畫贏得“中國學(xué)派”的美譽(yù)外，從上世紀(jì) 9O 年代至今，中國動(dòng)畫都發(fā)展緩慢，鮮有具影響力的大作出現(xiàn)。關(guān)鍵詞 中國；動(dòng)漫；發(fā)展 哈爾濱商業(yè)大學(xué)計(jì)算機(jī)系畢業(yè)論文IIAbstractAnimation products are the masses, especially of minors favorite cultural products. The development of animation industry to meet the spiritual and cultural needs of the people, promoting advanced socialist culture and ideological and moral construction of minors, and promote the development of cultural industries, and foster new economic growth point of great significance. Refers to the animation industry is the creative as the core, animation, ic books for the manifestations, including cartoon books, newspapers, movies, television, audiovisual products, stage plays and based on modern information and munication technologies means new animation animation and other varieties of direct product development, production, publication, broadcast, performance and sales, as well as with the cartoon image of the clothing, toys, electronic games, such as derivative products of the industrial production and management. The adoption of policies to promote and create a number of strong and internationally petitive enterprises of largescale animation, build up a pool of energetic, highly professional small and mediumsized animation panies to create a number of styles and international impact of China39。力爭(zhēng)用 5 至 10 年時(shí)間，動(dòng)漫產(chǎn)業(yè)創(chuàng)作開發(fā)和生產(chǎn)能力躋身世界動(dòng)漫大國和強(qiáng)國行列。摘要I 淺析我國動(dòng)漫產(chǎn)業(yè)發(fā)展現(xiàn)狀及方向 2022 年 XX 月摘要I計(jì)算機(jī)系畢業(yè)論文淺析我國動(dòng)漫產(chǎn)業(yè)發(fā)展現(xiàn)狀及方向?qū)W 生:趙吉元導(dǎo) 師:尚麗娜系 別、專 業(yè):計(jì)算機(jī)系答 辯 日 期: xx