廣告學(xué)專業(yè)本科培養(yǎng)計(jì)劃(文件)
【正文】 91/限選課學(xué)時(shí)/學(xué)分小計(jì)：416/26 Subtotal class hours/credits of restricted elective courses：416/26實(shí)驗(yàn)、上機(jī)學(xué)時(shí)/學(xué)分小計(jì)：實(shí)驗(yàn)： 上機(jī)：278/17Subtotal class hours/credits of experiment and operation：Exp.： Oper.：278/17 。 Information Communications Specialty：Advertising其 中Including各 學(xué) 期 學(xué) 時(shí)Hours Distribution of in a Semester課程類別Courses Classified課程性質(zhì)Courses Nature課程代碼CourseCode課程名稱Course Name學(xué)時(shí)/學(xué)分Hrs/Crs 課外Extracur.實(shí)驗(yàn)Exp.上機(jī)Oper ation一1st二2nd三3rd四4th五5th六6th七7th八8th必 修Required 0100011毛澤東思想概論Introduction to Mao Zedong Thought 54/3 30 24必 修Required 0100031鄧小平理論概論Introduction to Deng Xiaoping Theory 70/4 30 40必 修Required 0300021思想道德修養(yǎng)Morals and Ethics 51/3 27 24必 修Required 1202211軍事理論Military Theory 16/1 16必 修Required 0500011大學(xué)英語(yǔ)College English 224/14 56 56 56 56必 修Required 0700013微積分（文科）Calculus (Humanity) 80/5 80必 修Required 0400011體育Physical Education 128/8 32 32 32 32必 修Required 0500561新聞傳播學(xué)講座Lectures on Journalism and Communication 24/ 24必 修Required 0800011計(jì)算機(jī)概論Introduction to Computer Technology 32/2 16 32必 修Required 0300011法律基礎(chǔ)Fundamentals of Law 34/2 10 24必 修Required 0100042馬克思主義政治經(jīng)濟(jì)學(xué)原理Marxist Political Economy 40/ 8 32必 修Required 0300031當(dāng)代世界經(jīng)濟(jì)與政治Contemporary World Economy and Politics 36/2 4 32必 修Required 0100021馬克思主義哲學(xué)原理Marxist Philosophy 54/3 22 32必 修Required 0700062概率論與數(shù)理統(tǒng)計(jì)（二）Probability and Mathematics Statistic（Ⅱ）48/3 48必 修Required 0500571傳播學(xué)概論Introduction to Communication 40/ 40必 修Required 1100101廣告學(xué)Advertising 40/ 40必 修Required 0500581傳播研究方法Communication Research Methods 54/3 54必 修Required 0500591中外廣告史Introduction to Advertisements 32/2 32通 識(shí) 教 育 基 礎(chǔ) General Education Courses 必 修Required 0500601中國(guó)古代文學(xué)Ancient Chi
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