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e analysis. Also pleting the SWOT matrix can help you pick the best strategy to implement. Why use SWOT analysis? Methodically and honestly assessing your pany’s strengths and weaknesses as well as the opportunities and threats it faces gives you a rare opportunity for objective analysis. The SWOT technique: is easy to use bines quantitative and qualitative analysis encourages interdepartmental collaboration To make sure your analysis is put to good use, include these before and after steps in your analysis process: Set an objective for the analysis Set aside adequate time for research and informationgathering Evaluate the results of your analysis against your original objective This petitive analysis tool guides you through the SWOT technique and will help you create your own analysis that can help you set a strategic plan or present new ideas to your team. Competitive Analysis Who are my petitors? How do I analyze them? SWOT Porter’s Five Forces Strategic Group Maps PEST analysis SWOT analysis and SWOT matrix Strengths Weaknesses Opportunities StrengthOpportunity strategies WeaknessOpportunity strategies Threats StrengthThreat strategies WeaknessThreat strategies A SWOT analysis helps you match your pany’s resources and capabilities to threats and opportunities in the petitive environment. SWOT analysis can be very subjective, but adding weighting and criteria to each factor increases the validity of the analysis. Also pleting the SWOT matrix can help you pick the best strategy to implement. Why use SWOT analysis? Methodically and honestly assessing your pany’s strengths and weaknesses as well as the opportunities and threats it faces gives you a rare opportunity for objective analysis. The SWOT technique: is easy to use bines quantitative and qualitative analysis encourages interdepartmental collaboration To make sure your analysis is put to good use, include these before and after steps in your a