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圣簡(jiǎn)集成墻飾銷(xiāo)售核心技能與渠道管理(已修改)

2025-02-19 20:00 本頁(yè)面
 

【正文】 Sales core petency and Channel management 銷(xiāo)售核心技能與渠道管理 Learning Organization 學(xué)習(xí)形組織 If you sow an idea, you reap an action If you sow an action, you reap a habit If you sow a habit, you reap a character If you sow a character, you reap destiny 思想 行動(dòng) 習(xí)慣 性格 命運(yùn) Training Coaching 培訓(xùn)與訓(xùn)練 Training: make sure some people can do something。 Coaching: make sure somebody be good at something。 Amateurs Professionals How to be a successful sales 成功銷(xiāo)售人員的三個(gè)境界 8 Sales Core Competency 八大核心基本銷(xiāo)售技能 8 What Count Factors 八大核心成功要素 Subconscious and Psychological integration 潛意識(shí)與精神層面的融會(huì)貫通 Sales Core Competency 銷(xiāo)售核心技能 Sales Core Competency: 1Basic Visiting Procedures(基本拜訪步驟) 2 Persuasive Selling Format(勸說(shuō)性銷(xiāo)售) 3 Communication Skill(溝通技巧) 4 Account Peration(客戶(hù)滲透 ) Sales Core Competency 銷(xiāo)售核心技能 5 Handle Objection(處理放對(duì)意見(jiàn)) 6 Time Management(時(shí)間管理) 7 Negotiation Skill(談判技巧) Making business plan(制訂生意計(jì)劃) 8 Conceptual Selling(概念性銷(xiāo)售) Sales Core Competency 銷(xiāo)售核心技能 Sales Core Competency ? Record and Report(記錄與報(bào)告) ? Four Fundamentals (銷(xiāo)售四項(xiàng)基本原則) ? Common Sense (銷(xiāo)售常識(shí)) I. Basic Visiting Procedures (基本拜訪步驟) 1 preview plan(預(yù)習(xí)) 2 checking distribution(檢查分銷(xiāo)) 3 persuasive selling (勸說(shuō)銷(xiāo)售) 4 collection(收款) 5 merchandizing (助銷(xiāo)) 6 record and reports(記錄與報(bào)告) 7 review and planing(回顧與計(jì)劃) II:Persuasive Selling Format 勸說(shuō)性銷(xiāo)售 Sole selling general rules(銷(xiāo)售鐵律)customer only buy what they need and want 消費(fèi)者只買(mǎi)他們需要的東西 A: Selling principle I(銷(xiāo)售原則一) What’s customer real need and want by Communication skill and Account Peration Persuasive Selling Format 勸說(shuō)性銷(xiāo)售 B: Selling principle II(銷(xiāo)售原則二) Prove your proposal can satisfy customer needs and wants ( key part of selling) by Persuasive Selling Format, Conceptual Selling, Handling objection and Negotiation Skill Persuasive Selling Format 勸說(shuō)性銷(xiāo)售 1 Summarize the situation (背景介紹) 1) Good understand customer needs, wants (明確客戶(hù)需求) A: Just meet B: Almost meet but not specific C: Must find customer needs and wants Persuasive Selling Format 勸說(shuō)性銷(xiāo)售 2) Introduce one real benefit (介紹一真正利益) A: General B: Specific Fishing example Persuasive Selling Form
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