【正文】 網(wǎng)絡(luò)環(huán)境下企業(yè)反競(jìng)爭(zhēng)情報(bào)研究 中文摘要中文摘要市場(chǎng)競(jìng)爭(zhēng)日趨激烈，企業(yè)情報(bào)戰(zhàn)愈演愈烈，網(wǎng)絡(luò)已經(jīng)成為主戰(zhàn)場(chǎng)。然而，國內(nèi)企業(yè)對(duì)競(jìng)爭(zhēng)情報(bào)不夠重視，反競(jìng)爭(zhēng)情報(bào)意識(shí)更是淡薄。面對(duì)跨國公司為首的國外企業(yè)的嚴(yán)峻挑戰(zhàn)，網(wǎng)絡(luò)環(huán)境下企業(yè)反競(jìng)爭(zhēng)情報(bào)工作迫在眉睫。本文首先引入企業(yè)競(jìng)爭(zhēng)情報(bào)與反競(jìng)爭(zhēng)情報(bào)單元模型，對(duì)網(wǎng)絡(luò)環(huán)境下企業(yè)自身在信息暴露區(qū)(Internet)、商務(wù)通道(Extranet)和企業(yè)實(shí)體(Intranet)中的競(jìng)爭(zhēng)情報(bào)脆弱點(diǎn)以及面臨的競(jìng)爭(zhēng)對(duì)手情報(bào)活動(dòng)威脅進(jìn)行分析；然后從宏觀層面上闡述了網(wǎng)絡(luò)環(huán)境下企業(yè)反競(jìng)爭(zhēng)情報(bào)工作流程，在整體上把握反競(jìng)爭(zhēng)情報(bào)全過程。在此基礎(chǔ)上，構(gòu)建網(wǎng)絡(luò)環(huán)境下企業(yè)反競(jìng)爭(zhēng)情報(bào)體系，對(duì)企業(yè)信息暴露區(qū)(Internet)、商務(wù)通道(Extranet)和企業(yè)實(shí)體(Intranet)的自身情報(bào)進(jìn)行逐層保護(hù)，從而實(shí)現(xiàn)網(wǎng)絡(luò)環(huán)境下企業(yè)信息公開與情報(bào)保護(hù)的博弈均衡。關(guān)鍵詞：網(wǎng)絡(luò)；企業(yè)；反競(jìng)爭(zhēng)情報(bào)；競(jìng)爭(zhēng)情報(bào)脆弱點(diǎn)作 者：盧燕秋指導(dǎo)老師：項(xiàng)文新IStudyoncorporationcounterpetitiveintelligenceininternetbasedenvironment AbstractStudyonCorporationCounterpetitiveIntelligenceinInternetbasedEnvironmentAbstractWiththeincreasinglyfiercemarketpetition,intelligencewarbetweencorporationsheatsup,andthenetworkhasbeethemainbattlefield.However,mostofdomesticcorporationsdon’tpaymuchattentiontopetitiveintelligence.Tomakethingsworse,theirsenseofcounterpetitiveintelligenceismonlyweak.Facingtheseriouschallengemainlyledbyoverseasmultinationalcorporations,domesticcorporationsmustputmuchemphasisoncounterpetitiveintelligenceinnetworkbasedenvironment.Thispaperstartsupwiththeintroductionofunitmodelofpetitiveintelligenceandcounterpetitiveintelligence,andanalysespetitiveintelligencevulnerabilitiesexistinginInternet,ExtranetandIntranetofdomesticcorporationsinnetbasedenvironmentandsomechallengefromintelligenceactivityofpetitors.Then,theauthor gives a macrolevel elaborations of corporationcounterpetitiveintelligenceprocessinnetbasedenvironment.Onthebasisofaboveanalysisandelaborations,acounterpetitiveintelligenceworkingsystemesintobeing,providingalayeringprotectionofcorporationintelligenceexistinginInternet,ExtranetandIntranet,thusholdingagamebalancebetweeninformationdisclosureanditsintelligenceprotectionininternetbasedenvironment.KeyWords:internet。corporation。counterpetitiveintelligence。petitiveintelligencevulnerabilitiesWritten by:LuYanqiuSupervisedby:XiangWenxinII目錄第1章緒論??????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????1選題目的及意義????????????????????????????????????????????????????????????????????????????????????????????????????????????1國內(nèi)外研究現(xiàn)狀????????????????????????????????????????????????????????????????????????????????????????????????????????????1國內(nèi)研究現(xiàn)狀????????????????????????????????????????????????????????????????????????????????????????????????????1國外研究現(xiàn)狀????????????????????????????????????????????????????????????????????????????????????????????????????3本文主要內(nèi)容及創(chuàng)新點(diǎn)??????????????????????????????????????????????????????????????????????????????????????????????4本文研究方法????????????????????????????????????????????????????????????????????????????????????????????????????????????????4本文不足之處????????????????????????????????????????????????????????????????????????????????????????????????????????????????5第2章網(wǎng)絡(luò)環(huán)境下企業(yè)反競(jìng)爭(zhēng)情報(bào)概述????????????????????????????????????????????????????????????????????????????6網(wǎng)絡(luò)環(huán)境下企業(yè)反競(jìng)爭(zhēng)情報(bào)相關(guān)概念及關(guān)系?????????????????????????????????????????????????????6網(wǎng)絡(luò)環(huán)境下企業(yè)競(jìng)爭(zhēng)情報(bào)?????????????????????????????????????????????????????????????????????????????6網(wǎng)絡(luò)環(huán)境下企業(yè)反競(jìng)爭(zhēng)情報(bào)????????????????????????????????????????????????????????????????????????6網(wǎng)絡(luò)環(huán)境下企業(yè)反競(jìng)爭(zhēng)情報(bào)與競(jìng)爭(zhēng)情報(bào)關(guān)系????????????????????????????????????????9網(wǎng)絡(luò)環(huán)境下企業(yè)反競(jìng)爭(zhēng)情報(bào)與網(wǎng)絡(luò)信息安全關(guān)系???????????????????????????????9網(wǎng)絡(luò)環(huán)境下企業(yè)反競(jìng)爭(zhēng)情報(bào)特點(diǎn)??????????????????????????????????????????????????????????????????????????10網(wǎng)絡(luò)環(huán)境下企業(yè)反競(jìng)爭(zhēng)情報(bào)必要性與緊迫性???????????????????????????????????????????????????11第3章網(wǎng)絡(luò)環(huán)境下企業(yè)競(jìng)爭(zhēng)情報(bào)脆弱點(diǎn)與威脅分析???????????????????????????????????????????????????12網(wǎng)絡(luò)環(huán)境下企業(yè)競(jìng)爭(zhēng)情報(bào)脆弱點(diǎn)分析????????????????????????????????????????????????????????????????12企業(yè)信息暴露區(qū)(Internet)競(jìng)爭(zhēng)情報(bào)脆弱點(diǎn)??????????????????????????????????????12企業(yè)商務(wù)通道(Extranet)競(jìng)爭(zhēng)情報(bào)脆弱點(diǎn)???????????????????????????????????????????17企業(yè)實(shí)體(Intranet)競(jìng)爭(zhēng)情報(bào)脆弱點(diǎn)????????????????????????????????????????????????????19網(wǎng)絡(luò)環(huán)境下企業(yè)面臨的競(jìng)爭(zhēng)對(duì)手情報(bào)活動(dòng)威脅分析?????????????????????????????????????21企業(yè)信息暴露區(qū)(Internet)面臨的競(jìng)爭(zhēng)對(duì)手情報(bào)活動(dòng)威脅???????????22企業(yè)商務(wù)通道(Extranet)面臨的競(jìng)爭(zhēng)對(duì)手情報(bào)活動(dòng)威脅???????????????26企業(yè)實(shí)體(Intranet)面臨的競(jìng)爭(zhēng)對(duì)手情報(bào)活動(dòng)威脅????????????????????????27第4章網(wǎng)絡(luò)環(huán)境下企業(yè)反競(jìng)爭(zhēng)情報(bào)工作流程????????????????????????????????????????????????????????????????29網(wǎng)絡(luò)環(huán)境下企業(yè)關(guān)鍵信息識(shí)別??????????????????????????????????????????????????????????????????????????????29從自身視角識(shí)別企業(yè)關(guān)鍵信息??????????????????????????????????????????????????????????????????29從競(jìng)爭(zhēng)對(duì)手視角識(shí)別企業(yè)關(guān)鍵信息????????????????????????????????????????????????????????31網(wǎng)絡(luò)環(huán)境下企業(yè)競(jìng)爭(zhēng)情報(bào)脆弱點(diǎn)發(fā)現(xiàn)????????????????????????????????????????????????????????????????32網(wǎng)絡(luò)環(huán)境下企業(yè)面臨的競(jìng)爭(zhēng)對(duì)手情報(bào)活動(dòng)威脅發(fā)現(xiàn)?????????????????????????????????????33網(wǎng)絡(luò)環(huán)境下企業(yè)反競(jìng)爭(zhēng)情報(bào)策略制定和實(shí)施???????????????????????????????????????????????????34網(wǎng)絡(luò)環(huán)境下企業(yè)反競(jìng)爭(zhēng)情報(bào)策略制定????????????????????????????????????????????????????34網(wǎng)絡(luò)環(huán)境下企業(yè)反競(jìng)爭(zhēng)情報(bào)策略實(shí)施????????????????????????????????????????????????????35網(wǎng)絡(luò)環(huán)境下企業(yè)反競(jìng)爭(zhēng)情報(bào)工作反饋與改進(jìn)???????????????????????????????????????????????????36第5章網(wǎng)絡(luò)環(huán)境下企業(yè)反競(jìng)爭(zhēng)情報(bào)體系構(gòu)建????????????????????????????????????????????????????????????????38企業(yè)實(shí)體(Intranet)反競(jìng)爭(zhēng)情報(bào)實(shí)現(xiàn)????????????????????????????????????????????????????????????????38企業(yè)實(shí)體(Intranet)反競(jìng)爭(zhēng)情報(bào)管理????????????????????????????????????????????????????39企業(yè)實(shí)體(Intranet)反競(jìng)爭(zhēng)情報(bào)技術(shù)????????????????????????????????????????????????????41企業(yè)