byf危機管理ppt課件(已修改)
2025-01-21 04:59 本頁面
【正文】 1 Media Relations (May 19, 2022, Beijing) 2 ? Media and Journalists in China ? Principles of Working with Media ? What Can Media Do for us? ? What Shall We Do for Media? ? Case Study Agenda 3 ? 8,725 of magazines ? 2,058 of TV channels / 360 TV stations ? 2,094 of newspapers ? 1,933 of radio channels / 360 radio stations ? 595,550 Websites – inter plays an increasingly important role (Info source: Media Analyzing Web, China Inter Info Resources Report) Media and Journalists in China 4 ? Limited resources / tight budgets ? More attention to consumers ? Window to the Chinese consumers ? Patriotism ? Thirsty for new info (trends, tech, etc.) ? Strong support of reform and development ? Openness to int’l cov
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