【正文】 Marketing Mix 4Ps, 7Ps PowerPoint Template 32 Unique Slides Marketing Mix 7Ps Enter subtitle information text Lorem Ipsum is simply dummy text industry. Lorem Ipsum has been industry39。s standard dummy text ever Product Lorem Ipsum is simply dummy text industry. Lorem Ipsum has been industry39。s standard dummy text ever Price Lorem Ipsum is simply dummy text industry. Lorem Ipsum has been industry39。s standard dummy text ever Place Lorem Ipsum is simply dummy text industry. Lorem Ipsum has been industry39。s standard dummy text ever Promotion TARGET MARKET Lorem Ipsum is simply dummy text industry. Lorem Ipsum has been industry39。s standard Process Lorem Ipsum is simply dummy text industry. Lorem Ipsum has been industry39。s standard Physical evidence Lorem Ipsum is simply dummy text industry. Lorem Ipsum has been industry39。s standard dummy text ever. Lorem Ipsum has been industry39。s standard People Marketing Mix 7Ps Enter subtitle information text Product Price Place Promotion Process People Physical evidence ? Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry39。s standard dummy text ever since the 1500s, when an unknown printer took a galley of ? It is a long established fact that a reader will be distracted by the readable content of a page when looking at its layout. The point of using Lorem Ipsum is that it has a moreorless normal distribution of ? All the Lorem Ipsum generators on the Inter tend to repeat predefined chunks as necessary, making this the first true generator on the Inter. It uses a dictionary of over 200 Latin words, bined with a ? Duis aute irure dolor in reprehenderit in voluptate velit esse cillum dolore eu fugiat nulla pariatur. Excepteur sint occaecat cupidatat non proident, sunt in culpa qui officia deserunt mollit anim id est laborum Marketing Mix 7Ps Enter subtitle information text Product Price Place Promotion TARGET MARKET Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry39。s standard dummy text ever since. Process Physical Evidence People Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry39。s standard dummy text ever since. Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry39。s standard dummy text ever since. Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry39。s standard dummy text ever since. Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry39。s standard dummy text ever since. Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry39。s standard dummy text ever since. Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry39。s standard dummy text ever since. Marketing Mix 7Ps Product Enter subtitle information text ? Product design – features, quality ? Product assortment – product range, product mix, product lines ? Branding ? Packaging and labeling ? Services (plementary service, aftersales service, service level) ? Guarantees and warranties ? Returns ? Managing products through the lifecycle A product refers to an item that satisfies the consumer39。s needs or wants. Products may be tangible (goods) or intangible (services, ideas or experiences). Marketing Mix 7Ps Price Enter subtitle information text ? Price strategy ? Price tactics ? Pricesetting ? Allowances – . rebates for distributors ? Discounts – for customers ? Payment terms – credit, payment methods Price refers to the amount a customer pays for a product. Price may also refer to the sacrifice consumers are prepared to make to acquire a product. (. time or effort) Price is the only variable that has implications for revenue. Price also includes considerations of customer perceived value. Marketing Mix 7Ps Place Enter subtitle information text ? Strategies such as intensive distribution, selective distribution, exclusive distribution ? Franchising ? Market coverage ? Channel member selection and channel member relationships ? Assortment ? Location decisions ? Inventory ? Transport, warehousing and logistics Refers to providing customer access Considers providing convenience for consumer. Marketing Mix 7Ps Promotion Enter subtitle information text ? Promotional mix appropriate balance of advertising, PR, direct marketing and sales promotion ? Message strategy what is to be municated ? Channel/ media strategy how to reach the target audience ? Message Frequency how often to municate Promotion refers to marketing munications May prise elements such as: advertising, PR, direct marketing and sales promotion. Marketing Mix 7Ps Process Enter subtitle information text ? Process design ? Blueprinting (. flowcharting) service processes ? Standardi