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do not know than FritoLay is an American pany. Instead, Riskey, the pany’s research and development head, would hope they associate the brand with the new world of global munications and business. With brand perception a crucial factor, Riskey ordered a redesign of the FritoLay logo(標(biāo)識 ).The logo, along with the pany’s longheld marketing image of the “ irresistibility” of its chips. would help facilitate the pany’s global expansion. The executives acknowledge that they try to swing national eating habits to a food created in America, but they deny that amounts to economic imperialism. Rater, they see FritoLay as spreading the benefits of free enterprise across the world. “We’re making products in those countries, we’re adapting them to the tastes of those countries, building businesses and employing people and changing lives,” said Steve Reinemund, PepsiCo’s chief executive. is the belief of FritoLay’s head of global marking that_____. A) Potato chips can hardly be used as a weapon to dominate the world market B) Their pany must find new ways to promote domestic sales. C) The light golden color enhances the charm of their pany’s potato chips D) People the world over enjoy eating their pany’s potato chips do we learn about FritoLay from Paragraph 2? A) Its products use to be popular among overseas consumers. B) Its expansion has caused fierce petition in the snack marker. C) It gives half of its annual profits to its parent pany. D) It needs to turn to the word market for development. of the assumptions on which FritoLay bases its development strategy is that_____. A)consumers worldwide today are attracted by global brands B)local brands cannot pete successfully with American brands C)products suiting Chinese consumers’ needs bring more profits D)products identified as American will have promising market value did Riskey have the FritoLay logo redesigned? A)To suit changing tastes of young consumers. B)To promote the pany39。s strategy of globalization. C)To change the pany’s longheld marketing image. D)To pete with other American chip producers. 39。s executives claim that the promoting of American food in the international market_____. A)won39。t affect the eating habits of the local people B)will lead to economic imperialism 中國最大的資料庫下載 中國最大的資料庫下載 C)will be in the interest of the local people D)won’t spoil the taste of their chips Passage Two Question 26 to 30 are based on the following passage. In munities north of Denver, residents are pitching in to help teachers and administrators as the Vrain school District tries to solve a $ million budget shortage blamed on mismanagement. ”We’re worried about our teachers and principals, and we really don’t want to lose them because of this,” one parent sail. “If we can help ease their financial burden, we will. ” Teachers are grateful, but know it may be years before the district is solvent(有綜合能力的 ). They feel really good about the parent support, but they realize it’s impossible for then to solve this problem. The 22,000student district discovered the shortage last month. “It’s extraordinary. Nobody would have imagined something happening like this at this level,” said State Treasurer Mike Coffman. Coffman and district officials last week agreed on a state emergency plan freeing yp a $ million loan that enabled the payroll(工 資單 ) to be met for 2,700 teachers and staff in time for the holidays. District officials also took $ million from studentactivity accounts its 38schools. At Coffman’s request, the District Attorney has begun investigating the district’s finances. Coffman says he wants to know whether district officials hid the budget shortage until after the November election., when voters approved a $212 million bond issue for schools. In Frederick, students’ parents are buying classroom supplies and offering to pay for groceries and utilities to keep firstyear teachers and principals in their jobs. Some $36,000 has been raised in donations from Safeway. A Chevrolet dealership donated $10,000 and fave the district’s $10,750 bill for renting the driver educating cars. IBM contributed 4,500 packs of paper. “We employ thousands of people in this munity,” said Mitch Carson, a hospital chief executive, who helped raise funds. “We have children in the school, and we see how they could be affected.” At Creek High School, three students started a website that displays newspaper articles, district information and an forum(論壇 )。 “ Rumors about what’s happening to the district are moving at lighting speed,” said a student. “We wanted to know the truth, and spread that around instead.” has happened to the Vrain School District? A)A huge financial problem has arisen. B)Many schools there are mismanaged. C)Lots of teachers in the district are planning to quit. D)Many administrative personnel have been laid off. did the residents in the Vrain School District respond to the budget shortage? A)They felt somewhat helpless about it. B) They accused those responsible for it. C) They pooled their efforts to help solve it. D) They demanded a through investigation. 中國最大的資料庫下載 中國最大的資料庫下載 the view of State Treasurer Mike Coffman, the educational budget shortage is_________. A)unavoidable B)unthinkable C)insolvable D)irreversible did Coffman request an investigation? A)To see if there was a deliberate coverup of the problem. B)To find out the extent of the consequences of the case. C)To make sure that the school principals were innocent. D)To stop