埃森哲歐洲汽車廠商調(diào)研-處于十字路口(內(nèi)部資料)-在線瀏覽
2025-04-05 09:04本頁面
【正文】 cs Survey ? Subscription Fees ? mCommerce ? Insurance per mile ? … ? Quality Improvement ? Customer Loyalty ? Vehicle ? Parts ? Services ? … ? Hardware Sales ? Cost Reduction ? Process Alignment ? Working Capital Reduction ? … Telematics Benefits Core Business New Business Indirect Effects Direct Effects Telematics Benefits for OEMs 6 169。 2023 European Telematics Survey Key Messages Telematics Study (1/2) Telematics is of increasing importance Telematics is a petitive necessity Telematics will primarily be used to enhance the core business (CRM, Hw sales, brand differentiation, cost reduction) New streams of revenue are being more important (service revenue, mCommerce, usage based business) Vehiclerelated services are the main focus, but nonvehicle related services are being more important 8 169。 2023 European Telematics Survey OEM Systems Integration (CRM, RD, MS, Production etc.) Remote Diagnostics Emergency Road Side Services LocationBased Services Integration with Home and Office UsageBased Services (. insurance by the mile) Automatic Mobile Payments Infotainment Content Mobile Clients Integration OEMs180。 2023 European Telematics Survey Customer Knowledge main Challenge 5 , 3 35 , 1 7 5 , 1 7 5 , 1 74 , 8 3 4 , 8 34 , 1 74
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