【正文】 ............................................................................................ 28 產(chǎn)品規(guī)模與銷(xiāo)售方案 ........................................................................................ 31 經(jīng)營(yíng)銷(xiāo)售戰(zhàn)略 ................................................................................................... 32 營(yíng)銷(xiāo)模式 ........................................................................................................ 34 銷(xiāo)售隊(duì)伍和銷(xiāo)售網(wǎng)絡(luò)建設(shè) ............................................................................... 35 第六章 基地建設(shè)與原料供應(yīng) ........................................................................................ 36 基地建設(shè)與規(guī)劃 ................................................................................................ 36 基地服務(wù)與扶持 ............................................................................................... 36 產(chǎn)品購(gòu)銷(xiāo)與原料供應(yīng) ........................................................................................ 37 第七章 項(xiàng)目技改擴(kuò)建方案 ............................................................................................ 38 技改擴(kuò)建的任務(wù)和規(guī)模 ..................................................................................... 38 項(xiàng)目規(guī)劃及布局 ............................................................................................... 38 生產(chǎn)技術(shù)方案及工藝流程 ................................................................................. 40 第八章 項(xiàng)目組織與管理 ............................................................................................... 55 組織機(jī)構(gòu)與職能劃分 ......................................................................................... 55 項(xiàng)目經(jīng)營(yíng)管理模式 ............................................................................................ 58 經(jīng)營(yíng)管理措施 ................................................................................................... 58 技術(shù)培訓(xùn) .......................................................................................................... 58 第九章 環(huán)境保護(hù) ........................................................................................................... 59 建設(shè)地點(diǎn)環(huán)境現(xiàn)狀 ............................................................................................ 59 年產(chǎn) 萬(wàn)噸農(nóng)特產(chǎn)品生產(chǎn)線技改擴(kuò)建暨冷鏈系統(tǒng)建設(shè)項(xiàng)目可行性研究報(bào)告 2 主要污染源與污染物 ......................................................................................... 60 污染物綜合利用與治理 ................................................................................... 61 綠化 ................................................................................................................. 63 環(huán)境管理及監(jiān)測(cè) ............................................................................................... 63 第十章 勞動(dòng)保護(hù)及安全衛(wèi)生 ........................................................................................ 64 勞動(dòng)保護(hù)及安全衛(wèi)生 ..................................................................................... 64 消 防 .................................................................................................... 68 第十一章 投資估算與資金籌措 ..................................................................................... 70 估算依據(jù) ...................................................................................................... 70 技改擴(kuò)建投資估算 ........................................................................................ 70 土建工程投資估算 ........................................................................................... 75 固定資產(chǎn)總投資估算 ....................................................................................... 77 流動(dòng)資金估算 .................................................................................................. 78 項(xiàng)目總投資及資金籌措 .................................................................................... 78 第十二章 財(cái)務(wù)評(píng)價(jià) ...................................................................................................... 78 財(cái)務(wù)評(píng)價(jià)基礎(chǔ)數(shù)據(jù)選擇 .................................................................................... 78 折舊和攤銷(xiāo)計(jì)算 .............................................................................................. 78 財(cái)務(wù)費(fèi)用 ......................................................................................................... 78 工資及福利 ..................................................................................................... 79 其他費(fèi)用 ......................................................................................................... 79 總成本費(fèi)用估算表 （詳見(jiàn)表 12表 122）。 .................................................. 79 銷(xiāo)售收入 ......................................................................................................... 79 財(cái)務(wù)分析 ......................................................................................................... 80 財(cái)務(wù)評(píng)價(jià) ......................................................................................................... 80 第十三章 不確定性分析 ............................................................................................... 81 盈虧平衡點(diǎn) ................................................................................................... 81 敏感性分析 ................................................................................................... 82 借款償還能力分析 ........................................................................................ 83 第十四章 社會(huì)效益分析 ............................................................................................... 84 社會(huì)效益分析 ............................................................................................... 84 國(guó)民經(jīng)濟(jì)盈利能力分析 ................................................................................. 85 技改綜合評(píng)價(jià) .................................................................................................. 86 第十五章 研究總結(jié)論 ................................................................................................... 87 技改項(xiàng)目的特點(diǎn) ............................................................................................ 87 研究結(jié)論