【正文】 該系統(tǒng)用 JSP 和 MySQL 實(shí)現(xiàn)了客戶(hù)信息的管理、統(tǒng)計(jì)、分析、查詢(xún)以及管理員對(duì)系統(tǒng)維護(hù)等功能。 本系統(tǒng)可以根據(jù)實(shí)際應(yīng)用的具體情況，適當(dāng)加以修改，以便更好應(yīng)用。 本文詳細(xì)介紹了客戶(hù)關(guān)系管理系統(tǒng)開(kāi)發(fā)和設(shè)計(jì)的全過(guò)程。s survival and development. Customer relationship management system as the introduction of CRM, is to improve the problem of the important measures. CRM as a management enterprise and customer relationship management of the main platform, can not only to the customer relationship management, can also record enterprise with the customers, business between activities. This system USES JSP and MySQL realize customer information management, statistics, analysis, inquires the and administrators to system maintenance etc. Function. Customers management system has a good application prospect, along with the puter technology and work technology development, its function will be constant development and improvement. This system can according to the specific circumstances of practical application, proper, in order to better be amended application. This system operation simple, flexibility is good, the system has high security, steady operation. Key words: CRM， Management System， corporate customer， JSP ， MySQL 目錄 IV 目錄 摘 要 ............................................................................................................................. I Abstract ........................................................................................................................ III 目錄 .............................................................................................................................. IV 第一章 引言 ......................................................................................................... 1 系統(tǒng)的開(kāi)發(fā)背景 .................................................................................... 1 客戶(hù)管理系統(tǒng)的發(fā)展 ..................................................................... 1 客戶(hù)管理的現(xiàn)狀 ............................................................................. 1 系統(tǒng)實(shí)現(xiàn)的目標(biāo) .................................................................................... 2 系統(tǒng)開(kāi)發(fā)的意義 ....................................................................................... 3 第二章 客戶(hù)管理系統(tǒng)分析 ................................................................................. 4 系統(tǒng)的設(shè)計(jì)目標(biāo) ....................................................................................... 4 系統(tǒng)的可行性分析 ................................................................................... 4 用戶(hù)群體與市場(chǎng)分析 .................................................................... 4 技術(shù)能力分析 ................................................................................. 4 可行性分析總結(jié) ............................................................................. 5 系統(tǒng)設(shè)計(jì)的特點(diǎn) ....................................................................................... 5 第三章 系統(tǒng)的開(kāi)發(fā)技術(shù)及主要構(gòu)架 ................................................................. 6 開(kāi)發(fā)技術(shù)的選擇 ....................................................................................... 6 JSP 編程技術(shù) ................................................................................ 6 MYSQL 開(kāi)源數(shù)據(jù)庫(kù)的開(kāi)發(fā) .......................................................... 8 JAVA 語(yǔ)言概述 ................................................................................ 8 系統(tǒng)的主要架構(gòu)及開(kāi)發(fā)模式 .................................................................. 9 開(kāi)發(fā)工具和開(kāi)發(fā)技術(shù)選擇 .................................................................... 11 第四章 系統(tǒng)功能和流程分析 ........................................................................... 12 系統(tǒng)功能模塊設(shè)計(jì) ................................................................................. 12 整體分析 ................................................................................................. 12 數(shù)據(jù)流分析 ............................................................................................. 13 系統(tǒng) ER 圖 ............................................................................................. 14 系統(tǒng)總體 ER 圖 .......................................................................... 14 系統(tǒng)管理員實(shí)體圖 ...................................................................... 15 營(yíng)銷(xiāo)信息實(shí)體圖 ........................................................................... 16 客戶(hù)信息實(shí)體圖 ........................................................................... 16 服務(wù)信息實(shí)體圖 ........................................................................... 17 郵件信息實(shí)體圖 ........................................................................... 17 數(shù)據(jù)庫(kù)設(shè)計(jì) ............................................................................................. 18 第五章 系統(tǒng)實(shí)現(xiàn) ............................................................................................... 21 數(shù)據(jù)庫(kù)連接 ............................................................................................. 21 用戶(hù)登錄管理 ......................................................................................... 21 銷(xiāo)售管理 ................................................................................................. 22 客戶(hù)管理 .................................................................................................. 22 服務(wù)管理 .................................................................................................. 23 目錄 V 統(tǒng)計(jì)報(bào)表 ................................................................................................. 23 庫(kù)存管理 ................................................................................................. 24 郵件管理 ................................................................................................. 24 系統(tǒng)數(shù)據(jù)管理 ......................................................................................... 25 第六章 系統(tǒng)測(cè)試與難點(diǎn)分析 ........................