【摘要】OgilvyMatherRef:TN/CREATIVE/LIU80924/rc1從概略到點(diǎn)子FromCreativeConcepttoCreativeIdeaOgilvyMatherRef:TN/CREATIVE/LIU80924/rc2花旗銀行?概念:A.一旦失卡,風(fēng)險(xiǎn)極大B.沒(méi)有
2025-01-12 07:04
【摘要】OgilvyMatherRef:TRAINING/CR80123A\rc1奧美廣告公司林友琴創(chuàng)意思考工具箱CreativeThinkingToolBox~打破思維障礙的方法~OgilvyMatherRef:TRAINING/CR80123A\rc2?如果我是
2025-01-10 16:57
【摘要】SLIDE1BrandImpact?MediaPlanningRexBriggsMillwardBrownInteractiveJune1999SLIDE2ProvingAdEffectivenessisCrucialAssociationofNationalAdvertisers(ANA)report