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tnsworldpanelintroductionmay20xx(留存版)

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【正文】 020 What is a Consumer Panel? – basic ingredients We take a population of people / households P. 4 169。G product portfolio ? Skincare ? Makeup ? Styling/Colorant ? Pet Food P. 11 169。 set up 169。 Worldpanel?, TNS 2020 The data: ?What bought? ?Where? ?When? ?How much? ?By who? Brand, variant Retailer 4 –weekly cycle Pack size, number of packs Demographic/regional profile P. 7 169。 Worldpanel?, TNS 2020 2020 WP Beverage Based on Household amp。 Feminine Care Categories P. 17 169。 Basket Size ? Source of business ? Consumer diagnostics: Profile, Switching, Repurchase... ? Named Key Account ? Distribution ? Sales Rate ? Out of stock Shoppers Stores TNS Worldpanel Positioning of Panel Vs. Retail Audit 169。 2020 WorldpanelTM Slide 8 P. 9 169。 Worldpanel?, TNS 2020 Thank you CONTACT Danny: 。 Inter Shopping Both covered ONLY covered by Consumer Panel ONLY covered by Retail Audit Consumer Panel Retail Audit (Channel covered) Hyper, Super, CVS, Pharmacy, Trad. Store, P/C Store TN
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