【正文】 but cream declined which led to a slower growth rate in total body ? The price deflation in Body Lotion mainly traced to basic Body Lotion, where local brands, like Bai Que Ling and Yu Mei Jing, developed fast ? Overall, XX did captured positive growth in recent winter period and Milk largely contributed to our growth Copyright 2023 ACNielsen 19 Summary Body ? But we still slightly lost share in Body market in recent winter due to slower growth than the market, especially in the Basic Body Lotion segment ? In Basic Body Lotion segment, we lost share to Bai Que Ling and small brands in Key cities and Yu Mei Jing in A cities。 Nivea Gained Share Slightly Rmb/Kg 4Months to JF 02 JF 03 Chg JF 02 JF 03 Chg JF 02 JF 03 4 Key Brand XX 28 34 126 130 VASELINE 31 26 157 158 SOFTSENSE 125 128 NIVEA 161 148 BAI QUE LING 39 36 173 91 Value Share Volume Share In , key brand are of露華濃 雅佳美 潤膚露 450ml priced RMB37/pck(82rmb/kg), and Body Lotion Basic Base (200ML) Copyright 2023 ACNielsen 27 SHH/S, Key Brands SKU Value Share Nivea Fresh Intensive Milk Both Contributed to Its Share Gains 3 . 78 . 11 4 . 51 0 . 64 M t o JF 0 2 4 M t o JF 0 3S O F T S E N S E 2 0 0 m lS O F T S E N S E 1 1 0 m l5 . 244 . 84 . 95 . 511 . 114 M t o J F 0 2 4 M t o J F 0 3E N R I C H E D M I L K 1 2 5 m l F I R M I N G 2 0 0 m lF R E S H 1 2 5 m l F R E S H 2 0 0 m lI N T E N S I V E M I L K 1 2 5 m l I N T E N S I V E M I L K 2 0 0 m lBody Lotion Basic Base 9 . 88 . 4211 8 . 4137111519232731354 M t o JF 0 2 4 M t o JF 0 3V a s e l i n e 2 0 0 m lV a s e l i n e 1 0 0 m lSoftsense Nivea Vaseline Copyright 2023 ACNielsen 28 Key Brands SKU Comparison, SHH/S SS110ml/Nivea Fresh200ml Dist. SPPD Gained JF 02 JF 03 JF 02 JF 03 JF 02 JF 03 MILK 200ml 70 XX REGULAR 100ml 72 75 XX REGULAR 200ml 85 54 XX REGULAR 300ml 22 XX UC 100ml 63 75 XX UC 200ml 85 86 SOFTSENSE 110ml 52 73 SOFTSENSE 200ml 83 75 FIRMING 200ml 64 62 FRESH 125ml 34 44 FRESH 200ml 52 62 INTENSIVE MILK 125ml 55 42 22 INTENSIVE MILK 200ml 52 61 Vaseline 100ml 63 64 Vaseline 200ml 51 62 Weighted Distribution (000RMB) RMB/Pck Copyright 2023 ACNielsen 29 BJH/S, XX Lotion Variant SKU Share Value Share(Body Lotion Basic Base) 4M to JF02 4M to JF03 Chg YA ND01 JF02 ND02 JF03 Chg YA XX 7 MILK 200ml REG LOTION 100ml 200ml 300ml UC LOTION 100ml 200ml Copyright 2023 ACNielsen 30 BJH/S, XX Lotion SKU Dist. SPPD Milk200ml Gained Distribution With Good Instore Performance。Copyright 2023 ACNielsen Skin Moisturizing Updated to Jan/Feb2023 Copyright 2023 ACNielsen 2 Agenda ? Skin Moist. Body Market Overview ? How XX Milk Help Brand Sales Share Gain ? BBKids Cream, XX Cream Launch Evaluation ? Explore Skin Moist. Sachet Opportunity Copyright 2023 ACNielsen 3 Skin Moisturizer Sales Trend, National Market Growth Accelerated。 UC 200ml Maintained Overall Distribution but Declined in SPPD ND01 JF02 ND02 JF03 JF02 JF03 Weighted Distribution (000RMB) MILK 200ml 36 55 REG LOTION 84 93 86 84 100ml 67 76 82 78 200ml 70 66 72 66 300ml 13 13 22 13 UC LOTION 83 82 81 78 100ml 82 80 76 75 4 200ml 71 67 73 67 Copyright 2023 ACNielsen 31 BJH/S, Body Key Brand Share Price XX Lose Most Share to Other Low Price Products Rmb/Kg 4Months to JF 02 JF 03 Chg JF 02 JF 03 Chg JF 02 JF 03 Value Share Volume Share Body Lotion Basic Base XX 7 141 139 NIVEA 2 188 175 VASELINE 185 175 YU MEI JING 53 52 FA 125 101 SOFTSENSE 1 135 123 118 106 ?In , key brand are of露華濃 雅佳美 drove sale in BJ Copyright 2023 ACNielsen 32 BJH/S, Key Brands SKU Value Share 1 . 91 . 12 . 30 . 52 . 94 M t o JF 0 2 4 M t o JF 0 3F A 4 0 0 m l P U M PF A 2 5 0 m lF A 1 0 0 m l1 . 11 0 . 46 . 258 . 522 . 91 . 21 . 31 . 34 M t o J F 0 2 4 M t o J F 0 3E N R I C H E D 2 0 0 m l E N R I C H E D 1 2 5 m lF I R M I N G L O T I O N 2 0 0 m l F R E S H 1 2 5 m lF R E S H 2 0 0 m l I N T E N S I V E M I L K 1 2 5 m lI N T E N S I V E M I L K 2 0 0 m lBody Lotion Basic Base 7 . 96 . 86 . 984 M t o JF 0 2 4 M t o JF 0 3V a se l i n e 2 0 0 mlV a se l i n e 1 0 0 mlFA Nivea Vaseline Copyright 2023 ACNielsen 33 Key Brands SKU Comparison, BJH/S JF 02 JF 03 JF 02 JF 03 JF 02 JF 03 Weighted Distribution (000RMB) RMB/Pck MILK 200ml 55 REGULAR 100ml 76 78 REGULAR 200ml 66 66 REGULAR 300ml 13 13 ULTRA CARE 100ml 80 75 4 ULTRA CARE 200ml 67 67 FA 100ml 47 26 FA 250ml 33 1 18 FA 400mlPUMP 19 FIRMING LOTION 200ml 33 44 FRESH 125ml 4 12 FRESH 200ml 32 37 3 INTENSIVE MILK 125ml 21 30 25 INTENSIVE MILK 200ml 33 45 6 26 VASELINE 100ml 54 44 VASELINE 200ml 37 32 Nivea (95Rmb/kg) Copyright 2023 ACNielsen 34 AH/S, XX Lotion Variant SKU Share Va