gldaaa市場(chǎng)營(yíng)銷(xiāo)專(zhuān)業(yè)本科培養(yǎng)方案(存儲(chǔ)版)
【正文】 34小計(jì)Subtotal10509481026220161813專(zhuān)業(yè)基礎(chǔ)課Specialty Basic Courses21管理經(jīng)濟(jì)學(xué)Managerial Economics48483322宏觀經(jīng)濟(jì)學(xué)Macroeconomics48483323會(huì)計(jì)學(xué)Accounting48483324經(jīng)濟(jì)法Economic Law48483325統(tǒng)計(jì)學(xué)Statistics48483326管理學(xué)△Management△48483427市場(chǎng)營(yíng)銷(xiāo)學(xué)△Marketing△48483328國(guó)際貿(mào)易學(xué)International Trade484833小計(jì)Subtotal3843842446663專(zhuān)業(yè)課Specialty Courses29營(yíng)銷(xiāo)策劃Marketing Planning484263330財(cái)務(wù)管理學(xué)Financial Management48483331現(xiàn)代推銷(xiāo)學(xué)Techniques of Modern Sales484263332商務(wù)談判Business Negotiation484263333營(yíng)銷(xiāo)調(diào)研△Marketing Research△484263334消費(fèi)者行為學(xué)Consumer Behavior484263335電子商務(wù)Emerce48483336商務(wù)英語(yǔ)Business English48483337國(guó)際市場(chǎng)營(yíng)銷(xiāo)International Marketing484263338服務(wù)營(yíng)銷(xiāo)Service Marketing484263339創(chuàng)業(yè)管理Entrepreneurship Management4842633小計(jì)Subtotal5284804833312126必修課小計(jì)Subtotal of Compulsory Courses196218121501192422242215126選修課小計(jì)Subtotal of Optional Courses30實(shí)踐教學(xué)環(huán)節(jié)小計(jì)Subtotal of Practical Teaching30畢業(yè)應(yīng)取得總學(xué)分179Graduates should obtain a total of 179 Credits公共基礎(chǔ)課必修學(xué)分62，%Public Basic Courses have 62 pulsory Credits, % of total Credits專(zhuān)業(yè)基礎(chǔ)課必修學(xué)分26，%Specialty Basic Courses have 26 pulsory Credits, % of total Credits專(zhuān)業(yè)課必修學(xué)分33，%Specialty Courses have 33 pulsory Credits, % of total Credits綜合實(shí)踐教學(xué)環(huán)節(jié)學(xué)分30，%Practical Teaching has 30 pulsory Credits, % of total Credits選修課學(xué)分≥30，其中公共選修課≥16Credits of Optional Courses ≥ 30，including the Credits of Public Optional Courses ≥ 16 選修課設(shè)置4. Optional Courses 課程類(lèi)別Courses Classified序號(hào)No.課程名稱Course Name教學(xué)時(shí)數(shù)TeachingHours學(xué)分Credits開(kāi)設(shè)學(xué)期Semester備 注Remarks專(zhuān)業(yè)選修課Specialty Optional Courses1消費(fèi)經(jīng)濟(jì)學(xué)Consumer Economics3225本類(lèi)課程應(yīng)修滿14學(xué)分14 Credits should be
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