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期末報(bào)告 1 (Term Project Presentation 1) 18 102/06/17 期末報(bào)告 2 (Term Project Presentation 2) 課程大綱 (Syllabus) 8 教材課本與參考書籍 ? 教材課本 (Textbook):講義 (Slides) ? 參考書籍 (References): ? Business Intelligence: A Managerial Approach, Second Edition, Efraim Turban, Ramesh Sharda, Dursun Delen, David King, 2022, Pearson ? Decision Support and Business Intelligence Systems, Ninth Edition, Efraim Turban, Ramesh Sharda, Dursun Delen, 2022, Pearson ? Applied Analytics Using SAS Enterprise Mining, Jim Gees, Jeff Thompson and Chip Wells, 2022, SAS ? 決策支援與企業(yè)智慧系統(tǒng),九版, Efraim Turban 等著,李昇暾審定, 2022,華泰 ? 商業(yè)智慧,國(guó)立中央大學(xué)管理學(xué)院 ERP 中心, 2022,滄海 9 學(xué)期成績(jī)計(jì)算方式 ? 平時(shí)評(píng)量: % (3 篇作業(yè) ) ? 其他 (課堂參與及報(bào)告討論表現(xiàn) ): % 10 Business Pressures–Responses–Support Model Source: Turban et al. (2022), Decision Support and Business Intelligence Systems 11 Business Intelligence and Data Mining Increasing potential to support business decisions End User Business Analyst Data Analyst DBA Decision Making Data Presentation Visualization Techniques Data Mining Information Discovery Data Exploration Statistical Summary, Querying, and Reporting Data Preprocessing/Integration, Data Warehouses Data Sources Paper, Files, Web documents, Scientific experiments, Database Systems 12 Source: Han amp。Business Intelligence Trends 商業(yè)智慧趨勢(shì) 1 1012BIT01 MIS MBA Mon 6, 7 (13:1015:00) Q407 Course Orientation for Business Intelligence Trends 商業(yè)智慧趨勢(shì)課程介紹 MinYuh Day 戴敏育 Assistant Professor 專任助理教授 Dept. of Information Management, Tamkang University 淡江大學(xué) 資訊管理學(xué)系 20220218 淡江大學(xué) 101學(xué)年度第 2學(xué)期 課程教學(xué)計(jì)畫表 ( ) ? 課程名稱 : 商業(yè)智慧趨勢(shì) (Business Intelligence Trends) ? 授課教師:戴敏育 (MinYuh Day) ? 開課系級(jí):資管一碩士班A (TLMXM1A) ? 開課資料:選修 單學(xué)期 2 學(xué)分 (2 Credits, Elective) ? 上課時(shí)間:週一 6,7 (Mon 13:1015:00) ? 上課教室: Q407 (淡水校園傳播館 Q407) 2 課程簡(jiǎn)介 ? 本課程介紹 商業(yè)智慧趨勢(shì) 的 基礎(chǔ)概念 及 技術(shù) ,主要從 管理導(dǎo)向 來(lái)認(rèn)識(shí) 商業(yè)智慧趨勢(shì) 。 ? 能夠進(jìn)行商業(yè)智慧趨勢(shì)相關(guān)之資訊管理研究。 Webbased Portals/Dashboards – 2022s yet to be seen Source: Turban et al. (2022), Decision Support and Business Intelligence Systems 14 The Evolution of BI Capabilities Source: Turban et al. (2022), Decision Support and Business Intelligence Systems 15 The Architecture of BI ? A BI system has four major ponents – a data warehouse, with its source data – business analytics, a collection of tools for manipulating, mining, and analyzing the data in the data warehou