thecontextofmanagingstrategically（英文版）-全文預覽
【正文】 r Today, physical impedes flexibility, value in intangible Yesterday Today Physical Nonphysical ? ? Manufacturing facilities ? Office buildings ? Equipment ? Inventory Customer databases ? Online ordering systems ? Process innovation ? Employee knowledge sharing 169。 Prentice Hall, 2023 End Show 2 13 Drivers of the New Business Environment Table 22 Major Technological Trends ? ? ? ? Increasing rate of change and diffusion Increasing mercialization of innovations Increasing dependence on knowledge intensity Advent of increasing returns 169。 Prentice Hall, 2023 End Show 2 9 MANAGING STRATEGICALLY COMPETITIVE ADVANTAGE What Makes Organizational Resources Unique? Figure 22 Organizational Resources as Competitive Advantage Does it add value? Is it rare? Can firm exploit it? Is it easily imitated? 169。 Prentice Hall, 2023 End Show 2 6 MANAGING STRATEGICALLY COMPETITIVE ADVANTAGE Table 21 Comparison of I/O, ResourceBased, Guerilla Views of Competitive Advantage I/O View ResourceBased View Guerilla View Competitive Positioning Possessing unique Temporary Advantage in industry anizational assets Determinants Characteristics Type, amount, Ability to change and of of industry。 Prentice Hall, 2023 End Show 2 4 MANAGING STRATEGICALLY COMPETITIVE ADVANTAGE Managing Strategically Make decisions and implement strategies that develop and maintain petitive advantage ? ? Recognize impact of dynamic external factors Capitalize on anizational resources and capabilities 169。169。 Prentice Hall, 2023 End Show 2 3 Learning Objectives 7. Discuss the critical success factors for the “new” business environment. 8. Differentiate between anizational vision and mission. 9. Describe the concept of a worldclass anization. 10. Discuss how corporate social responsibility and ethics affect strategic management.
醫(yī)療健康相關(guān)推薦
鄂ICP備17016276號-1