【正文】 易網(wǎng)通電子商務(wù)有限公司商業(yè)計(jì)劃書2022 年 3 月聯(lián)系人：裴宇單位：中國礦業(yè)大學(xué)手機(jī)：15152114451固定電話：0516Email：地址：中國礦業(yè)大學(xué)南湖郵編：221008網(wǎng)址： 2 / 36目 錄第一章 概要 ................................................................................................一、宗旨 ........................................................................................................................二、公司簡介 ................................................................................................................三、背景介紹與公司理念 ............................................................................................四、產(chǎn)品和服務(wù) ............................................................................................................五、市場分析 ................................................................................................................六、營銷策略 ................................................................................................................七、財(cái)務(wù)預(yù)測 ................................................................................................................八、融資計(jì)劃 ................................................................................................................九、創(chuàng)業(yè)團(tuán)隊(duì)介紹 ........................................................................................................第二章 公司描述 ........................................................................................一、公司的宗旨與理念 ................................................................................................二、公司的名稱、形式與地址 .....................................................................................三、公司的背景與現(xiàn)狀 ................................................................................................四、公司的結(jié)構(gòu)與管理層 ............................................................................................公司草創(chuàng)期 ....................................................................................................................................進(jìn) 入成熟期 ....................................................................................................................................五、公司經(jīng)營戰(zhàn)略 ........................................................................................................整體戰(zhàn)略計(jì)劃 ................................................................................................................................分步走的商品計(jì)劃 ........................................................................................................................為 未來做積極而充分的準(zhǔn)備 ........................................................................................................六、商業(yè)價(jià)值分析 ........................................................................................................七、公司設(shè)施 ................................................................................................................第三章 產(chǎn)品與服務(wù) ....................................................................................一、網(wǎng)站介紹 ................................................................................................................用戶信息平臺 ................................................................................................................................網(wǎng)絡(luò)社區(qū)交流平臺 ........................................................................................................................商務(wù)活動(dòng)信息平臺 ........................................................................................................................二、產(chǎn)品優(yōu)勢 ................................................................................................................特有的商業(yè)模式 ............................................................................................................................良好的贏利模式 ............................................................................................................................強(qiáng) 大的功能和簡潔的使用方式 ....................................................................................................三、商業(yè)價(jià)值 ................................................................................................................互聯(lián)網(wǎng)需求層次分析 ....................................................................................................................用戶購買行為分析 ........................................................................................................................網(wǎng)絡(luò)購物存在的問題 ....................................................................................................................易網(wǎng)通價(jià)值分析 ............................................................................................................................四、市場需求 ................................................................................................................第四章 市場分析 ........................................................................................一、市場及其發(fā)展介紹 ................................................................................................3 / 36互聯(lián)網(wǎng)發(fā)展趨勢 ............................................................................................................................電 子商務(wù)的發(fā)展 ............................................................................................................................中國電子商務(wù)的發(fā)展 ....................................................................................................................C2C、B2C 與 B2B 的發(fā)展 .............................................................................................................二、電子商務(wù)發(fā)展的瓶頸和障礙 ................................................................................三、我們對于電子商務(wù)的理解 ....................................................................................通路革命的必然 ............................................................................................................................校園社交網(wǎng)絡(luò)的分析 ....................................................................................................................我們的新型電子商務(wù)思路 ........